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Miriam BockThe company name is only visible to registered members.Amazing Opportunity - Online Marketing Manager - Germany
224OMM – Online Marketing Manager – West Germany – Salary 40,000 Euros
Apply at
http://www.change-job.com
Urgent! Financially robust developer has an amazing chance to join creating an online strategy game. This company has a proven track record of success. You know you want to be a part of it.
Your tasks:
Reporting to the Head of Marketing and Brand Development, you have the operational lead over marketing strategy & execution for several Facebook and web-/client based online games.
Core Competencies and Key Responsibilities:
• Define and lead the online marketing strategy for online games.
o Develop and execute innovative online campaigns for all channels (search engines, affiliate campaigns, banner advertising, viral campaigns)
Analyze international markets and identify new online marketing opportunities and trends
o Cooperate and negotiate with international marketing partners
o Coordinate, communicate & challenge all marketing actions with marketing, development, sales and business teams.
o Consult subsidiaries in order to increase campaign performances
o Coordinate communication between live operation team and local subs
Coordinate local promotions with the development team
o Lead marketing controlling in order to optimize consumer acquisition, retention & brand affinity in all territories.
o Identify and track relevant data to optimize campaigns
Consult and challenge subsidiaries and external partners with marketing performance results
o Coordinate & define PR actions and campaigns with PR departments & external PR agencies.
o Coordinate community actions with community managers.
Qualification:
• At least 3 - 5 years job experience in the games industry.
• Experience as a product manager with free to play games:
o client based segment (Shooters and RPG) experience
o Knowledge regarding the adequate existing marketing channels and the international market structure
• Very good communication skills within and across teams.
• Excellent self-organization and self-motivation abilities.
• Proficiency in oral and written English and German, French is an advantage.
- 11 Aug 2011, 1:32 pm
