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• Brilliant HyperThinking on YouTube - cult phenomenon exposed

• 
  Joost van de Loo

  The company name is only visible to registered members.

  13 Sep 2006, 1:43 pm

  Brilliant HyperThinking on YouTube - cult phenomenon exposed

  If you haven't follow this saga, start Digging into it now.
  (http://www.digg.com/search?s=lonelygirl15)
  
  A massive YouTube phenomenon - a 16-year old girl called 'lonelygirl15' who attracted millions of viewers to her video blog - turns out to have been created by three aspiring film makers.
  
  "Cult blog a fake, admit 'lonelygirl' creators", wrote the Guardian last Saturday. (http://www.guardian.co.uk/international/story/0,,1868353,00....)
  "A series of videos showing a 16-year-old girl opining about life, relationships, planets, cookies and religion from the orderly confines of her bedroom somewhere in smalltown America has become the pop culture hit of the summer."
  [cut]
  But internet sleuths have established that emails sent by lonelygirl15 came from the powerful Creative Artists Agency in Hollywood, and that lonelygirl15 was registered as a trademark by a California lawyer two weeks ago."
  
  But now the LA times has the first interview with the creators.
  (http://www.latimes.com/entertainment/news/la-me-lonelygir13s...)
  "It turns out the people behind the wildly popular website lonelygirl15 are not studio executives, Internet moguls or, as some suspected, Satanists. Instead, they are aspiring filmmakers who met at a mutual friend's birthday party in April: Miles Beckett, 28, a Web-obsessed medical school dropout; Mesh Flinders, 26, a screenwriter; and Greg Goodfried, a 27-year-old lawyer."
  
  The exposure is hot news on the web. Here is a clip with pictures:
  "Lonelygirl15 a.k.a Bree a.k.a Jessica Rose Exposed".
  (http://www.youtube.com/watch?v=rU8iYeAzL1U)
  
  Hats off to the hyperthinking and -acting that has gone into this stunt. It's simply amazing
  
  Joost
  http://www.zn.be
  http://www.hyperthinker.com
  This post was modified on 13 Sep 2006 at 01:45 pm.
  Joost van de Loo wrote: > If you haven't follow this saga, start Digging into it now. > (http://www.digg.com/search?s=lonelygirl15) > > A massive YouTube phenomenon - a 16-year old girl called > 'lonelygirl15' who attracted millions of viewers to her video blog - > turns out to have been created by three aspiring film makers. > > "Cult blog a fake, admit 'lonelygirl' creators", wrote the Guardian > last Saturday. > (http://www.guardian.co.uk/international/story/0,,1868353,00.html) > "A series of videos showing a 16-year-old girl opining about life, > relationships, planets, cookies and religion from the orderly > confines of her bedroom somewhere in smalltown America has become the > pop culture hit of the summer." > [cut] > But internet sleuths have established that emails sent by > lonelygirl15 came from the powerful Creative Artists Agency in > Hollywood, and that lonelygirl15 was registered as a trademark by a > California lawyer two weeks ago." > > But now the LA times has the first interview with the creators. > (http://www.latimes.com/entertainment/news/la-me-lonelygir13sep13,0,347594.story?coll=la-home-headlines) > "It turns out the people behind the wildly popular website > lonelygirl15 are not studio executives, Internet moguls or, as some > suspected, Satanists. Instead, they are aspiring filmmakers who met > at a mutual friend's birthday party in April: Miles Beckett, 28, a > Web-obsessed medical school dropout; Mesh Flinders, 26, a > screenwriter; and Greg Goodfried, a 27-year-old lawyer." > > The exposure is hot news on the web. Here is a clip with pictures: > "Lonelygirl15 a.k.a Bree a.k.a Jessica Rose Exposed". > (http://www.youtube.com/watch?v=rU8iYeAzL1U) > > Hats off to the hyperthinking and -acting that has gone into this > stunt. It's simply amazing > > Joost > www.zn.be > www.hyperthinker.com
• 
  Brian Moore    Group moderator

  The company name is only visible to registered members.

  13 Sep 2006, 7:11 pm

  Re: Brilliant HyperThinking on YouTube - cult phenomenon exposed

  I think it's interesting that some people are actually very angry, it seems, at being duped. They wanted the story to be real and now feel cheated. Will there be enough backlash that other marketers abandon the idea? Will there be copy cats who never "let the cat out of the bag" so that they can highlight their product without the consumer feeling duped? Maybe people will be stirred by the mystery of it all and end up watching other videos like it in order to figure out whether they are real are not. One might suspect that there are other similar videos already in progress on Youtube.
  
  While we are mentioning Youtube I have to point everyone to the crazy Hyperthinker video:
  http://www.youtube.com/watch?v=EPobUusG0xY
  
  Brian
  This post was modified on 15 Sep 2006 at 08:26 am.
  Brian Moore wrote: > I think it's interesting that some people are actually very angry, it > seems, at being duped. They wanted the story to be real and now feel > cheated. Will there be enough backlash that other marketers abandon > the idea? Will there be copy cats who never "let the cat out of the > bag" so that they can highlight their product without the consumer > feeling duped? Maybe people will be stirred by the mystery of it all > and end up watching other videos like it in order to figure out > whether they are real are not. One might suspect that there are other > similar videos already in progress on Youtube. > > While we are mentioning Youtube I have to point everyone to the crazy > Hyperthinker video: > http://www.youtube.com/watch?v=EPobUusG0xY > > Brian
• 
  Brian Moore    Group moderator

  The company name is only visible to registered members.

  16 Sep 2006, 01:02 am

  Re: Brilliant HyperThinking on YouTube - cult phenomenon exposed

  For those interested, here is the actress behind lonelygirl15 explaining what sort of reaction she has received from the public: http://www.ifilm.com/ifilmdetail/2771769?ns=1
  
  Remember, even the interview is subject to possible spin from the creators. A positive light means more to their careers than a large negative reaction ever would. We can only wait and see how this plays out. I suspect that the general public had fun with it, was only slightly bothered by the real truth, and will continue to play along in the future.
  
  Brian
  http://sublimis.blogspot.com
  
  Brian Moore wrote: > For those interested, here is the actress behind lonelygirl15 > explaining what sort of reaction she has received from the public: > http://www.ifilm.com/ifilmdetail/2771769?ns=1 > > Remember, even the interview is subject to possible spin from the > creators. A positive light means more to their careers than a large > negative reaction ever would. We can only wait and see how this plays > out. I suspect that the general public had fun with it, was only > slightly bothered by the real truth, and will continue to play along > in the future. > > Brian > http://sublimis.blogspot.com
• 
  Joost van de Loo

  The company name is only visible to registered members.

  20 Sep 2006, 4:13 pm

  Re^2: Brilliant HyperThinking on YouTube - cult phenomenon exposed

  I think you're right, many (young) media savvy people probably actually enjoy being duped like this..
  
  It shows again how Hyperfame is (or appears to be) now at anyone's fingertips. And what's more exciting than fame?
  
  joost
  http://www.zn.be
  http://www.hyperthinker.com/Events/tabid/1021/Default.aspx
  This post was modified on 20 Sep 2006 at 04:14 pm.
  Joost van de Loo wrote: > I think you're right, many (young) media savvy people probably > actually enjoy being duped like this.. > > It shows again how Hyperfame is (or appears to be) now at anyone's > fingertips. And what's more exciting than fame? > > joost > http://www.zn.be > http://www.hyperthinker.com/Events/tabid/1021/Default.aspx