DEMAND driven ECONOMICS

DEMAND driven ECONOMICS

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  • Amarendra Dhiraj
    Amarendra Dhiraj    Group moderator
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    Our Book Recommendations
    1/ THE INNOVATOR'S DILEMMA by Clay Christensen

    "Provides an insightful analysis of the impact of technology on industries and organizations, and a convincing argument for why thinking outside the box is so critical."

    2/ THE MONEY GAME by Adam Smith

    "This is the most engaging book I've read about the stock market." A must read book

    3/ OUT OF THE CRISIS by W. Edwards Deming

    "This book summarizes the Deming approach to quality. A classic that was once revolutionary but is now mainstream. It is important to note, though, that it is chiefly applicable to the manufacturing world. The service/information world works differently."

    4/ CLICKS AND MORTAR: PASSION DRIVEN GROWTH IN AN INTERNET DRIVEN WORLD by David S. Pottruck and Terry Pearce

    "How the now CEO of Charles Schwab lead the company into the internet age and beyond.

    5/ COMPETING FOR THE FUTURE by Gary Hamel and C.K. Prahalad

    "A seminal work in strategy, competitiveness, and creative thinking."

    6/ POSITIONING: THE BATTLE FOR YOUR MIND by Al Ries and Jack Trout

    "A strong and simple exposition of the importance of positioning -- of a product, service, place, company, or person! Very readable."