SICU HUB

SICU HUB

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  • TOM Merilahti
    TOM Merilahti    Group moderator
    The company name is only visible to registered members.
    Appeal to Lack of Time, and Call on Non-Essential things???
    Traditional notes can be described as a linear process chart, where the notes are “fixed” on a stave. The score of contemporary music is a time-dependent graphic representation.

    It is a composition played with several instruments, but there is not necessarily even one traditional note or a stave. It can for instance be a circle filled with indigenous symbols, which represents a totally unidentified chaos for most people, but in the eyes of the composer a well ordered goal which generates success for whole of the orchestra.

    I think that one of the most common problems is that the person you forward an idea or a concept to makes easily an appeal to lack of time, and call on non-essential things, which have nothing to do with a concept whole, which can for instance be implemented in a most natural way (synergy) in an organisations Corporate Communication and/or Brand Marketing program.

    One can speak about lack of time and/or resources, though the question is most commonly about unwillingness to depart from the standards of guidelines & activities, and from the direction of his/her own "pipe" (box-thinking).

    Because of this, an amount of constructive & creative people suffocates, your creative thinking dies, and an amount of brilliant ideas are forgotten and left behind in the desk drawer.

    What do you think?

    -TOM
    • 24 Aug 2007, 1:37 pm
  • Deborah Boyd
    Deborah Boyd
    (not a XING member)
    Re: Appeal to Lack of Time, and Call on Non-Essential things???
    Tom,

    As usual your comment is to the point and vivid. My comment on presenting ideas has to do with emotions. Most good ideas have an element of intuition. That means we "feel" or "sense" the idea because of the challenge we face, the education we have, skill, and environment. Now when we speak of languages we usually think of words.
    Words are but one part of the language. Also we have body language, cultural, economic, and industry language.
    If 2 people of the same culture and industry speak of an idea together in the same common words it is easier than when we translate from industry to industry, etc.
    As Director of International Recruiting for BORG Business Development I search for small or medium businesses wtih promissing ideas and at BORG we translate the business plan to the language that speaks to the private investor. Instead of leaving it at that we continue to follow up with management advise, marketing advice, web design, and anything required to help make the company successful.
    Many ideas that involve manufacturing go by the wayside because the inventor does not have a working model. I worked for IBM in the late 70s and was told when I went to work that IBM was not perfect. You see a fellow came to them with the idea of a copy machine but had no money to make a working demo. He went down the road to another company that was barely hanginng on selling office machines but they modified some of their production equipment and XEROX was born.
    All good ideas do not make money. The easiest way to make money with anything is to improve a product by 10 - 20%. While this may not be flashy and exciting it is safer because the consumer is already familiar with the product, service, or process and readily adapts to the improvement.
    Shalom Deborah
    • 13 Nov 2007, 9:06 pm