Claudia David
International Brand Strategy(The company name is only visible to registered members)
- 22765 Hamburg
- Germany
Personal information
- Haves
- Mein Unterschied und Ansatz kommt aus meiner Erfahrung in den verschiedensten Ländern als Führungsperson gearbeitet und gelebt zu haben. Ich biete Klarheit. Das heisst, Lösungen die anwendbar sind und reale Resultate bringen. Meine Schwerpunkte: Entwicklung von Positionierungen, Workshop Moderation, Entwicklung von Kommunikations- und Markenstrategien (B2C, B2B), Executive Coach. Solutions that are clear, focused and bring real results. Key offers include positioning development, moderation of strategy workshops, development of integrated communication strategies, Executive Coach, sparring partner & trainer.
Professional experience (21 years, 5 months)
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Jan 2011
- present
(1 year, 5 months)
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(The company name is only visible to registered members)
Industry: Marketing & Advertising, Finanzdienstleistungen, FMCG Telco Retail
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Jan 2011
- present
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Oct 2009
- Jan 2011
(1 year, 4 months)
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Chief Strategy Officer/Head of Brand Strategy
Industry: Marketing & Advertising, Automotive (Jaguar) FMCG (Pernod Ricard /Wine, Reckitt Benckiser / Household Products, Haribo, IBM) Government projects
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Oct 2009
- Jan 2011
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Jun 2008
- Sep 2009
(1 year, 4 months)
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Clarity Planning, http://www.clarityplanning.com
Industry: Marketing & Advertising, B2B (Designa) FMCG (Beiersdorf, Coca-Cola GmbH) Hospitality (Elysee Hotel)
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Jun 2008
- Sep 2009
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Apr 2007
- May 2008
(1 year, 2 months)
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Industry: Marketing & Advertising, Property (Westfield, Jacks Point New Zealand) Airline & Tourism (Qantas, Tourism Australia) Retail (Woolworth's, Westfield) Government Projects Entertainment (Sydney Attractions
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Apr 2007
- May 2008
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Feb 2005
- Mar 2007
(2 years, 2 months)
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Industry: Marketing & Advertising, Retail (The Warehouse) FMCG (Watties (Heinz), Cadbury's) Automotive (Volkswagen) Hospitality (McDonald's)
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Feb 2005
- Mar 2007
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Sep 2002
- Jan 2005
(2 years, 5 months)
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Industry: Marketing & Advertising, FMCG (Hershey's) Financial Services (Bank of NY, Cigna) Automotive (Subaru) Technology (Philips - 5 Divisions) Non-Profit
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Sep 2002
- Jan 2005
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Jan 2001
- Aug 2001
(8 months)
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Industry: Marketing & Advertising, Automotive (Volvo)
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Jan 2001
- Aug 2001
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Aug 1997
- Dec 2000
(3 years, 5 months)
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Industry: Marketing & Advertising, Automotive (Nissan USA & Global) Entertainment (ABC Television, Gramercy Studios)
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Aug 1997
- Dec 2000
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Dec 1995
- Jul 1997
(1 year, 8 months)
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Industry: Marketing & Advertising, Automotive (Nissan) FMCG (Philip Morris, Licher) Technology (Sony Playstation)
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Dec 1995
- Jul 1997
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Jan 1990
- Nov 1995
(5 years, 11 months)
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Industry: Marketing & Advertising, Fashion (Lee Jeans) FMCG (Unilever, Coca-Cola, Mars) Household Goods (Braun, Remington) Other (Kids Monitor)
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Jan 1990
- Nov 1995
- Employment status
- Executive
Educational background
- Languages
- German (First language), English (Fluent)
About me
Claudia David ist eine internationale Brand Strategist mit mehr als 20 Jahren Erfahrung in der Entwicklung von Markenstrategien für Unternehmen rund um den Globus.
Ihr Fokus ist es, neue Lösungen zu finden und zu definieren wie Erfolg aussehen kann.
Die zahlreichen unterschiedlichen Erfahrungen, die sie mit Unternehmen und Menschen sammeln konnte, nutzt sie nun in ihrer eigenen Consultancy.
Sie stammt aus Lüneburg, lebte und wirkte in England, USA, Niederlande, Neuseeland und Australien bevor sie nach Hamburg zurückkehrte.
Expertise:
Entwicklung von Marken und Handels Positionierungen - Global, National & Regional
Entwicklung von integrierten Kommunikationsstrategien
Shopper Marketing
Workshop moderation - Strategie, Positionierung, Innovation & Ideen, Team Integration
Moderation von Fokus Gruppen
Einzel- Interviews
Mentoring & Coaching
References on LInkedin.com
Claudia is a renowned strategist with more than 20 years international experience in developing communication and business solutions for leading global brands.
Building on this experience, Claudia has recently started Clarity, her own brand consultancy business.
With a focus on new solutions and defining what success looks like, she is passionate about ideas that help clients' businesses grow.
Originally from Germany, Claudia has worked in Sydney, Auckland, New York, Amsterdam, Los Angeles, London and Düsseldorf before she finally returned to Hamburg.
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Contacts
Laurentius Malter, Dominic Veken, Bettina Schubert-Golinski, Werner Jacob(More contacts may only be viewed by registered member)