Claudio Bruni

-Communication Campaigns -Press Agency Activities -Contest Promotion -Bench Marketing -Marketing and co-marketing activities : Viral Marketing, Forum Infiltration, Web 2.0, Guerrilla Marketing -P.R. I had the opportunity to follow promotional campaigns for many important motion-picture projects. I manage promotional activity for Cloverfield (Universal Pictures), I am Legend ( Warner Bros) , Enchanted (Walt Disney) and American Gangster (Universal Pictures)

 Visual Merchandising  Sell-out Analysis  Market Analysis  Brand Image During this period I had the opportunity to improve my ability of problem solving because I needed to make coexist different demands: demands of Companies Management and Retail Management. Working for many brands give me the opportunity to work with different kinds of products. I learnt to manage my job in an independent way.

- Web - site - Co-marketing Activities - P.R - Guerrilla Marketing Operations - Brand Communications - Brand Image - Promotonial Activities - Merchandising I learnt to deal with jewel’s world because it was my first experience in this kind of market. I improved my ability to work in an independent way and to be able to organize my day plan.

 Events Organization  Co-marketing  Visual Merchandising  P.R  Promotional Programs  Customer Satisfaction/Lunch Card/All Access Card In this period, working with Marketing Director, I had a chance to have lots of responsibilities. I had the opportunity to develop my organization skills. The Hard Rock experience allows to me to understand the behaviour’s rules needed in a multinational company. Moreover I could work

 Web Site  Customer Care  Customer satisfaction I developed a good ability in public relations thanks to a daily confrontation with a multifaceted clientele.