Eduard Uiterwijk-Recker

The primary goal of the Digital & Social Media Team is to support the overall IBM objectives with the development and execution of innovative digital and social programs and campaigns that engage new clients, buyers and influencers.

The Integrated Solutions Marketing Team is responsibilty for building an integrated Cross IBM Go To Market Plan at Industry and CxO Level. Based on the Industry and CxO transformation challenges my team combines the strengths of the IBM Brands (SWG, STG, GTS, GBS) and IBM Categories (Cloud, Big Data, Analytics, Social and Mobile) to position IBM as the preferred partner for our Industry Clients. - Managing a team of 17 people in Germany, Austria, Switzerland and Bucarest

Responsible for piloting the planning and execution of the Worldwide created “Ready To Execute” campaigns at European and Regional level. Lead the strategic discussions and requirements from an European point of view with the global teams. Building the European management system, KPIs and end-to-end execution process with roles & responsibilities for every player in the process.

Responsible for the Business & Marketing Performance of the Middleware Portfolio (WebSphere, Information Management, Tivoli, Security, Rational) within the IBM Software Group - Managing a team of 15 people