Enrique Burgos

Enrique Burgos   Premium Member

Director Marketing Relacional

Company: (This may only be viewed by a registered member)

28033 Madrid, Spain

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Professional experience  (5 years, 3 months)

Jun 2009 - present

(9 months)

Director Marketing Relacional

(The company name is only visible to registered members)

Industry: Print Media, Medios online/Internet


Jan 2007 - Jun 2009

(2 years, 6 months)

Responsable Marketing Relacional

SEUR, http://www.seur.com

Industry: Logistics & Supply Chain, Logística

Dec 2004 - Dec 2006

(2 years, 1 month)
Status
Employee

Educational background

University/College

ESIC, Jan 2002 - Jun 2002

Marketing, Master Marketing y Direccion Comercial

 

ICEMD, 2000 - 2000

Marketing Relacional, Curso Superior en Marketing Relacional y Comercio Electronico

 

ESIC, 1997 - 2001

Marketing, Diplomado en Marketing y Gestion Comercial

Languages
Spanish (First language), English (Fluent)

About me

Soy actualmente es Director de Marketing Relacional del grupo UNIDAD EDITORIAL (El Mundo, Marca, Expansion,...).
 
Toda mi carrera profesional la he dedicado al marketing relacional, en principio desde agencias, gestionando proyectos de fidelización e incentivos para TOYOTA, General Electric, BP, Nestle, DIAGEO,... y posteriormente desde el lado anunciante en SEUR, como Responsable de Marketing Relacional.
 
He publicado 3 libros:
 
INICIATE EN EL MARKETING 2.0 conjuntamente con Marc Cortes (profesor de ESADE) con la editorial NETBIBLO (2009) (http://www.marketingdospuntocero.com)
 
"DEL 1.0 al 2.0: CLAVES PARA ENTENDER EL NUEVO MARKETING" conjuntamente con otros 17 autores (http://www.clavesdelnuevomarketing.com) (2009)
 
MARKETING RELACIONAL: Cree un plan de incentivos eficaz con la editorial NETBIBLO (2007).
 
Soy ponente habitual en Seminarios y Conferencias de Marketing y/o Social Media y colaborador de instituciones como ESADE, ESIC, IMADE, CARC,...
 
Gestiono mi propio blog sobre marketing relacional y social media: www.EnriqueBurgos.com
 
Para mi el marketing es RELACIONAL.

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Enrique Burgos's groups

Beers & Blogs - MadridChief Marketing Officer's ExclusiveComunidad de Profesionales de Marketing - mktLoogic.com Negocios de Internet y Web 2.0MarketingMarketing Relacional