Gregor Jasch

Leaving behind his early ambitions of becoming a Jazz guitarist, Gregor, at the age of 16, started his career as an editor and photographer for the music industry press, including print, radio, TV, and national music trade publications. While studying sound engineering at the University of Music in Vienna, he organized music workshops for classmates to exchange ideas and supplement their education. Averaging over 4000 participants a year, the success of these workshops brought him to the attention of AKG and other industry brand leaders with whom he created partnerships that continue today. It was an opportunity to head advertising & promotion for Apple‘s newly developed multimedia market in 1988 that lead him to create his own advertising agency, with AKG and Apple as the first among many clients.

Today planB continues to work for international and national companies in research, strategic planning, brand identity, advertising, design, interactive software development, and corporate video production. He is proud to be entrusted with brands like AKG Acoustics, Biogen Idec, Eaton, Mondi, Welser Profile and various domestic brands and gained international reputition with numerous industry awards over the years.