Dr. Markus Wuebben

Dr. rer. pol. Dipl.-Inform.

Senior Manager CRM

(The company name is only visible to registered members)

10117 Berlin
Germany

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Personal information

Wants

Consulting, Business Development, Marketing Research, (a)CRM projects, customer databases, Customer Lifetime Value (CLV) Management projects, Business Development projects
Haves

__Topics__: CRM, DWH, Analytics, Online Marketing, Social Media, Loyalty Programs, Kundenbindungsprogramme, Project Management, Projektmanagement, Retargeting, Performance Marketing __Tools__: Oracle 11gR2, SPSS, SAS 9.2, R, Matlab, Mathematica, Unix Shell, Pentaho Kettle (PDI), Google Analytics, Webtrekk
Interests

CRM, Online Marketing, Market Strategy, Customer Strategies, Business Development, Analytics, Market Research, Customer Management, Marketing
Organizations

Academy of Marketing Science, American Marketing Association, Alumni-Club der WiSo Fakultät an der UniDo e.V., Alumni-Club der Informatik Fakultät der UniDo e.V.
Groups

Professional experience (13 years, 5 months)

Nov 2011 - present
(7 months)

Senior Manager CRM

(The company name is only visible to registered members)

Industry: Internet
Feb 2011 - Oct 2011
(9 months)

Head of Business Intelligence Consulting

DeutschlandCard GmbH, http://www.deutschlandcard.de

Industry: Consumer Services, Retail, Banking, Leisure, Travel & Tourism,
Oct 2009 - Jan 2011
(1 year, 4 months)

Senior Customer Insights Analyst

DeutschlandCard GmbH, http://www.deutschlandcard.de

Industry: Consumer Goods
Jan 2009 - Sep 2009
(9 months)

Management Consultant

Detecon (Schweiz) AG, http://www.detecon.ch

Industry: Consulting
Oct 2006 - Jan 2009
(2 years, 4 months)

Research Associate

Technische Universität München, http://marketing-munich.com

Industry: Academia, Academic (Dienstleistungs- und Technologiemarketing)
May 2004 - Sep 2006
(2 years, 5 months)

Company representative

Dalim Software, http://www.dalim.com

Industry: Computer Software
Jul 2002 - Mar 2004
(1 year, 9 months)

Research Assistant

TU Dortmund - Lehrstuhl für Programmiersysteme, http://www.tu-dortmund.de/

Industry: Academia
Jun 2001 - Jun 2002
(1 year, 1 month)

Online editorial staff

WDR, http://www.wdr.de

Industry: Media Production
Jul 1998 - Dec 2000
(2 years, 6 months)

Business Development

ID-Pro AG

Industry: Information Technology & Services

Employment status

Employee

Educational background

Boston College - Carroll School of Management (CSOM)
Marketing
Technische Universität Dortmund
Computer Science, Dipl.-Inform. (Note: sehr gut)

aCRM, Verification Systems
Technische Universität München
Marketing, Dr. rer. pol. (Note: summa cum laude [mit Auszeichnung])

CRM, aCRM

Languages

German, English, French