Ricardo Manuel dos Santos Miquelino
Marketing- und Kommunikationswirt
Founder and Managing Director(The company name is only visible to registered members)
- 10715 Berlin
- Germany
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- Interests
- Edit Music, Fitness, Photography, Scuba Diving, Snowboarding, Surfing, Kite - Surfing, Porsche Oldtimer
Professional experience (19 years, 4 months)
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Jun 2011
- present
(2 years)
-
(The company name is only visible to registered members)
Industry: Marketing & Advertising
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Jun 2011
- present
-
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Feb 1998
- present
(15 years, 4 months)
-
ab project, http://www.abproject.com
Industry: Music
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Feb 1998
- present
-
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Jul 2007
- May 2011
(3 years, 11 months)
-
EUG Group Creative Excellence Manager
Coca-Cola European Union Group, http://www.coca-cola.com
Industry: Food
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Jul 2007
- May 2011
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Mar 2006
- Jun 2007
(1 year, 4 months)
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Coca-Cola GmbH, http://www.coca-cola.de
Industry: Food
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Mar 2006
- Jun 2007
-
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Jan 2004
- Feb 2006
(2 years, 2 months)
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Coca-Cola GmbH, http://www.coca-cola.de
Industry: Food
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Jan 2004
- Feb 2006
-
-
Jan 2002
- Dec 2003
(2 years)
-
Industry: Others
-
Jan 2002
- Dec 2003
-
-
Feb 1998
- Jun 1999
(1 year, 5 months)
-
Industry: Others
-
Feb 1998
- Jun 1999
-
-
Jul 1997
- Jan 1998
(7 months)
-
Industry: Others
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Jul 1997
- Jan 1998
-
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Feb 1994
- Jun 1997
(3 years, 5 months)
-
Industry: Others
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Feb 1994
- Jun 1997
- Employment status
- Executive
Educational background
- 1993 - 1995
-
HAMK Hamburg
Marketing & Communication, bachelor
- Languages
- German, English, Spanish, Portuguese
About me
Curriculum Vitae
Professional experience
Since 01/04 Coca-Cola GmbH Germany
01/04 - 02/06 Senior Media Manager at Coca-Cola GmbH Germany
02/06 - 06/07 Promoted to Group Manager Advertising
07/07 - now Promoted to EUG Creative Excellence Manager
02/02 - 12/03 Universal McCann Entertainment Group GmbH
Client Service Director
07/99 - 11/02 GFMS.OMD GmbH
Client Service Director and Member of the Board
02/98 - 06/99 Media Vest
TV Director
07/97 - 01/98 Mediagruppe München GmbH
Sales advisor
02/94 - 06/97 Initiative Media GmbH
02/94 - 01/95 Junior TV Buyer at Initiative Media GmbH
01/95 - 07/95 Promoted to Planning Executive TV
07/95 - 06/97 Promoted to TV Information and Strategy Analysis Manager
07/92 - 01/94 SEGA GmbH
Assistant Key Account Manager
07/91 - 06/92 Various insurance and building loan contracts companies
Independent Agent
01/91 - 06/91 Allianz Insurance AG
Employee
Studies
10/93 – 09/95 Hanseatische Akademie für Marketing & Kommunikation e.V.
09/95 Graduation: Marketing and Communication Expert
Professional training
08/88 - 01/91 Allianz Insurance AG Apprenticeship
01/91 Graduation: Insurance Specialist after abridged education period
Knowledge and Qualifications
• Leader of international communication projects (integrated marketing communication)
• Communication Trainer
• Evaluation of internal communication assets
• Evaluation of communication content
• Brand Content Specialist
• Strong leadership skills and experience
• Expert handling communication projects focusing big events (EURO 04 & 08, FIFA WC 06)
• Excellent knowledge of all current media market evaluation and analysis tools
• Profound knowledge of the PC programs Windows, Word, Excel, PowerPoint, Access.
Awards (selection)
• The Coca-Cola Company, Worldwide Marketing Excellence Award 2008
Best in Class Communication for Diets & Lights (Coke Zero & Bond)
• Bronze Lion Cannes, Coca-Cola EURO 08 "Unhuggables", 2008
• Int. Sponsoring Award FASPO, Coca-Cola "It's your Heimspiel", 2007
• Campaign of the Year Germany, Coca-Cola "It's your Heimspiel", 2006
• Konvergenzaward 2006
• Ströer OOH Award 2006
• German Outdoor Award 2006
• Jupiter 2005
• Member of the Coca-Cola Company 2041 team in 2005
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