Ricardo Manuel dos Santos Miquelino

Ricardo Manuel dos Santos Miquelino

Marketing- und Kommunikationswirt

Founder and Managing Director

(The company name is only visible to registered members)

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Personal information

Professional experience (19 years, 4 months)

  • Jun 2011 - present

    (2 years)

  • Feb 1998 - present

    (15 years, 4 months)

  • Jul 2007 - May 2011

    (3 years, 11 months)

  • Mar 2006 - Jun 2007

    (1 year, 4 months)

  • Jan 2004 - Feb 2006

    (2 years, 2 months)

  • Jan 2002 - Dec 2003

    (2 years)

  • Jul 1999 - Dec 2001

    (2 years, 6 months)

  • Feb 1998 - Jun 1999

    (1 year, 5 months)

  • Jul 1997 - Jan 1998

    (7 months)

  • Feb 1994 - Jun 1997

    (3 years, 5 months)

  • Employment status
    Executive

Educational background

  • 1993 - 1995

About me

Latest projects
 
http://www.youtube.com/watch?v=e1mkS0X6gJ8&feature=youtu...
 
http://www.youtube.com/watch?v=NCw6OqywxVc
 
http://www.youtube.com/watch?v=cuvW6f_IfBs
 
http://www.youtube.com/watch?v=oJGmwLqonLk
 
http://www.youtube.com/watch?v=q6P_ZShEhxk&feature=relat...
 
http://www.youtube.com/watch?v=v3dVN1J7Sa4
 
http://www.youtube.com/watch?v=u4xIgamD_eU&feature=PlayL...
 

Curriculum Vitae
 
Professional experience

Since 01/04 Coca-Cola GmbH Germany
01/04 - 02/06 Senior Media Manager at Coca-Cola GmbH Germany
02/06 - 06/07 Promoted to Group Manager Advertising
07/07 - now Promoted to EUG Creative Excellence Manager
 
02/02 - 12/03 Universal McCann Entertainment Group GmbH
Client Service Director
 
07/99 - 11/02 GFMS.OMD GmbH
Client Service Director and Member of the Board
 
02/98 - 06/99 Media Vest
TV Director
 
07/97 - 01/98 Mediagruppe München GmbH
Sales advisor
 
02/94 - 06/97 Initiative Media GmbH
02/94 - 01/95 Junior TV Buyer at Initiative Media GmbH
01/95 - 07/95 Promoted to Planning Executive TV
07/95 - 06/97 Promoted to TV Information and Strategy Analysis Manager
 
07/92 - 01/94 SEGA GmbH
Assistant Key Account Manager
 
07/91 - 06/92 Various insurance and building loan contracts companies
Independent Agent
 
01/91 - 06/91 Allianz Insurance AG
Employee
 

Studies

10/93 – 09/95 Hanseatische Akademie für Marketing & Kommunikation e.V.
09/95 Graduation: Marketing and Communication Expert
 
Professional training

08/88 - 01/91 Allianz Insurance AG Apprenticeship
01/91 Graduation: Insurance Specialist after abridged education period
 
Knowledge and Qualifications

• Leader of international communication projects (integrated marketing communication)
• Communication Trainer
• Evaluation of internal communication assets
• Evaluation of communication content
• Brand Content Specialist
• Strong leadership skills and experience
• Expert handling communication projects focusing big events (EURO 04 & 08, FIFA WC 06)
• Excellent knowledge of all current media market evaluation and analysis tools
• Profound knowledge of the PC programs Windows, Word, Excel, PowerPoint, Access.
 
Awards (selection)
 
• The Coca-Cola Company, Worldwide Marketing Excellence Award 2008
Best in Class Communication for Diets & Lights (Coke Zero & Bond)
• Bronze Lion Cannes, Coca-Cola EURO 08 "Unhuggables", 2008
• Int. Sponsoring Award FASPO, Coca-Cola "It's your Heimspiel", 2007
• Campaign of the Year Germany, Coca-Cola "It's your Heimspiel", 2006
• Konvergenzaward 2006
• Ströer OOH Award 2006
• German Outdoor Award 2006
• Jupiter 2005
• Member of the Coca-Cola Company 2041 team in 2005
 

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