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Ruxandra Dariescu

International Marketing and Business Development

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EC1V 4PY London
Vereinigtes Königreich

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Persönliches

Ich suche

Educate CEE markets about cost effective marketing, Create and implement business develoment plans for SME (IMM), Launch Romanian companies in Europe
Ich biete

Strategic Market Planning (International) Start-up/launch strategy development Marketing performance optimisation o Integrated communication (on/off line) Product Management Project and Campaign Management Strong Analytical and Problem Solving Skills
Interessen

international market strategies launch and re-launch of brands marketing campaigns management and optimisation
Organisationen

Chartered Institute of Marketing, UK (MCIM)-, Chartered Management Institute, UK (ACMI)-, Alumni Management Centre Europe, Belgium
Gruppen

Berufserfahrung (14 Jahre, 1 Monat)

10/2007 - heute
(4 Jahre, 5 Monate)

(Nur sichtbar für registrierte Mitglieder)
01/2007 - heute
(5 Jahre, 2 Monate)

Executive Marketing and Business Development

geoscan, http://www.geoscan.ro

Branche: Umweltdienste
04/2005 - heute
(6 Jahre, 11 Monate)

Scholar Consultant

GLG Councils, http://www.glgcouncils.com

Branche: Informationstechnologie & -dienste
05/2005 - 03/2007
(1 Jahr, 11 Monate)

International Marketing Director

Fair Isaac, http://www.fairisaac.com

Branche: Finanzdienstleistungen
05/2000 - 05/2005
(5 Jahre, 1 Monat)

Head of International Product Management

Convergys, http://www.convergys.com

Branche: Informationstechnologie & -dienste
02/1998 - 05/2000
(2 Jahre, 4 Monate)

Product Manager

Vodafone Romania

Branche: Telekommunikation

Beschäftigungsart

Freiberuflerin

Ausbildung

1991 - 1997

University of Bucharest
Biochemistry, Diplomate and Licentiate

Sprachen

Englisch, Rumänisch

Über mich

Marketing expert with over 12 years experience impacting the performance of multimillion-dollar organisations, product operations and international start-up ventures through strategic marketing planning and execution.

• Entrepreneurial with strategic projects background including international company launches and multi-brand products re-launch. Projects: country launch of Xnet at Vodafone Romania, global launch of Infinys at Convergys, European launch of Lombardi, International launch of Fair Isaac
(Products: telecom services, CRM, billing, credit cards risk management applications for scoring, originations, collections and recovery, fraud management)
• Direct impact on marketing performance and process from strategy, target analysis, positioning to campaigns design and execution. Projects: re-positioning of 7 brands at Fair Isaac, new processes for product management at Convergys
• Key contributor to organisations reaching major world industry leaders as well as small start-up international operations in industries like mobile telecommunication, internet, information technology for communications and financial services (retail banking, investment banking), non-invasive environment analysis services