Steffen Vogel
Diplom Volkswirt
Leiter SEA / Head of PPC(The company name is only visible to registered members)
- 60327 Frankfurt
- Germany
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Personal information
- Haves
- Edit Kampagnenmanagement Suchmaschinenmarketing (SEA) Google Adwords / Yahoo / Bing / Mirago / Youtube / Facebook, Beratung / Schulungen für SEA Kampagnensetup und Optimierung, Projektplanung Großkunden SEA (>500.000 KeyWords > 2.000.000€ Budget p.A.), Langjährige Erfahrungen E-Commerce SEA für Großkunden (>100.000.000€ Umsatz p.A.), Know-How B2B SEA (Herausforderungen Leadgenerierung bei weltweiten Kampagnen in vielen Sprachen und mit vielen Ansprechpartnern in Großunternehmen), Web-Controlling / Web-Analyse / Datenverkehrsanalyse / Traffic-Analyse / Clickstream-Analyse / Webtracking (Atlas / Omniture / Econda / Google Analytics, Etracker)
- Groups
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Professional experience (8 years, 5 months)
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Jul 2011
- present
(1 year, 11 months)
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(The company name is only visible to registered members)
Industry: Marketing & Advertising
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Jul 2011
- present
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Aug 2010
- Jun 2011
(11 months)
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SoQuero GmbH (an Intershop Company), http://www.soquero.de
Industry: Marketing & Advertising
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Aug 2010
- Jun 2011
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Apr 2008
- Aug 2010
(2 years, 5 months)
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Industry: Marketing & Advertising
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Apr 2008
- Aug 2010
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Jan 2007
- Jan 2008
(1 year, 1 month)
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Media Analyst / Junior Account Manager SEA
iMega, Sydney, Australien, http://www.imegagroup.com
Industry: Marketing & Advertising, Online Marketing
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Jan 2007
- Jan 2008
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Apr 2005
- Jan 2007
(1 year, 10 months)
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Solution Matrix Ltd. Unternehmensberatung
Industry: Consulting
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Apr 2005
- Jan 2007
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Jun 2001
- Oct 2001
(5 months)
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Industry: Banking
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Jun 2001
- Oct 2001
- Employment status
- Employee
Educational background
- Feb 2004 - Feb 2005
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University of New South Wales
VWL, 2. Auslandssemester
Stipendium für akademische Leistungen
- Oct 2001 - Feb 2007
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Goethe Universität Frankfurt/Main
VWL, Dipl. Volkswirt / Master's in Economics
Statistik, Finanzen
- Languages
- German, English
About me
2011:
Internet Wold:
http://de.slideshare.net/SoQuero/suchmaschinenmarketing-und-preissuchmaschinen-effizienzsteigerung-d...
Search Conference Frankfurt/Main
http://www.soquero.de/veranstaltungsdetails/events/search-conference-2011.html
Search Expo Frankfurt/Main
http://de.slideshare.net/SoQuero/lohnt-sich-google-adwords-fr-mein-unternehmen
Gary L. Lilien ISMS-MSI Practice Prize (https://www.informs.org/Recognize-Excellence/Community-Prizes-and-Awards/Marketing-Science-Society/G...)
http://techtv.mit.edu/collections/isms:2635/videos/18315-prosad
2012:
Search Conference München / Hamburg / Frankfurt
http://www.soquero.de/veranstaltungsdetails/events/the-search-conference.html
Search Expo Frankfurt/Main
http://de.slideshare.net/SoQuero/google-adwords-12702828
Veröffentlichungen:
2011:
Online Marketing Beratungsbrief, Ausgabe 04/2011, S. 5, 2011
http://www.marketing-boerse.de/Fachartikel/details/Das-Zusammenspiel-von-SEA-und-SEO-%96-Synergien-e...
2012:
Bank und Markt, Heft 3, 38-41
http://www.marketing.uni-frankfurt.de/fileadmin/Publikationen/Skiera-Nabout-Vogel_Suchmaschinenmarke...
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