Prof. Dr. Urs E. Gattiker

Ph.D.

CTO

(The company name is only visible to registered members)

8005 Zürich
Switzerland

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Personal information

Haves
Edit

Moderation
0

Beratung/Consulting
1

Benchmark
1

Tool/Werkzeuge
1

Actionable Metrics
1

Strategie/Strategy
2

Risk Management
1

SEO
1

social Customer Relationship Management (sCRM)
1

eMarketing
1

Internet Marketing
2

KPI
1

ROI
1

Blog
2

Infographics
0

Erfolgsmessung
1

Workshops
1

Seminare
0

Edit
Wants

Edit Good company, vision, savoir vivre _______________________________________________________________________________________________ View our ad-hoc presentation = copy link into your browser please: http://commetrics.com/?p=9913 Wie misst man den Erfolg im sozialen Web - Roger Federer to the rescue _______________________________________________________________________________________________ BlogRank.CyTRAP.eu benchmarking tools
Interests

Edit Hiking, tobogganing, social media, nice dinner with family and friends
Organizations

Edit Academy of Management (USA), American Psychological Society (APS), American Computing Machinery (ACM), Computer Professionals for Social Responsibility (CPSR), IEEE, IEEE Computer Society, Information Systems Audit and Control Association (ISACA)
Groups

Professional experience

2008 - present

CTO

(The company name is only visible to registered members)

Industry: Consulting
to present

Founder & Technical Director

CyTRAP Labs GmbH, http://My.ComMetrics.com

Industry: Consulting, Marktforschung/Beratung, Marketing Strategy, IT-security, EDV-Sicherheit, IT Sicherheit, Datenschutz, Search Engine Optimisation (SEO)
to present

Founder and Technical Director

CyTRAP Labs, http://ComMetrics.com

Industry: Computer Software
Professor

Lorange - School of Business, http://www.lorange.org/

Industry: Academia
Professor

Curtin Graduate School of Business, http://gsb.curtin.edu.au/

Industry: Education

Employment status

Entrepreneur

Educational background

Claremont Colleges
Business, Ph.D.

Informatics/Psychology

Languages

German, English, French, Danish

About me

Kurz auf Deutsch
Dr. Urs E. Gattiker ist ein Enthusiast der sozialen Medien, erfolgreicher Buchautor und Blogger. Er ist der Mitgründer und Chief Executive Officer von CyTRAP Labs GmbH.

Professor Gattiker unterstützt Unternehmen dabei soziale Medien für ihre Produkte und Services zu nutzen. Neben einschlägigen Vorträgen bietet er individuelle Workshops für Social Media Verantwortliche an, um Unternehmen optimal auf einen professionellen Auftritt im Social Web vorzubereiten oder mit Hilfe eines Audits diesen zu verbessern.

Er arbeitet mit dem „ComMetrics Social Media Risk Monitor“ der Unternehmen hilft Governance und Compliance zu managen und Preis/Leistungsverhältnis in Sachen Kundenloyalität und Kundenservice zu verbessern

ENGLISH BELOW - with more technical details

So what do we do? Here is my short answer.

Developing relevant social media metrics (Kennzahlen):
- what to measure, how to measure it best - benchmark smarter, perform better
- supporting

http://my.ComMetrics.com users
- helping organizations in better managing the inherent risks of social media and information

Developing social media monitoring strategies
- what to do in cases of product recall, image and brand management issues
- providing monitoring and response services using My.ComMetrics tools and others

Besides enjoying working on challenges as outlined above, I love to experience the thrill of tobogganing with my family and friends as well as going for an outdoor adventure.

Please call +41 44 272 1876 for your 15 minute free consultation on social media metrics issues you are trying to address.
If you prefer, we can also discuss where to take your family on your next hiking or tobogganing adventure AND, please, join our Xing group where we discuss the latest solutions and trends regarding social media metrics at:
==> http://www.xing.com/net/smmetrics