zum Wochenbeginn eine interessante Ankündigung von Google:
Google Targets Ads by Site, Sells by CPM
Google Monday is launching a limited beta test that will let advertisers choose on which sites their contextually targeted ads appear, but they will have to pay for
The company expects to roll out site targeting to all advertisers within a few weeks. The move, apparently designed to attract more branding-oriented advertisers, is likely to send shockwaves through the industry, as advertisers have long sought such a feature. In the... Mehr...