LoveWorks Lingerie Stores
The LoveWorks adult lingerie store idea began around 1979, as adult store began to transition to nicer, more upscale lingerie, gift and novelty boutiques. The LoveWorks concept centered around a female-friendly store, that was well-lit, inviting, and in a safe geographic environment. Our stores are designed to be very well-lit, and cater to a majority female clientele.
It wasn't until 1989 that the concept moved from "idea stage" to the actual planning of a "real store". In 1991, that store opened in a 1200 square foot suite in the back of a large shopping center. More than 90% of our floor space was devoted to lingerie, dance wear and other apparel.
Over the years, the product mix has changed. Lingerie and dance wear, although an important part of our sales, no longer occupy a majority of floor space. Customers began asking for lotions and oils, and personal lubricants, and LoveWorks began adding these items to the store, indirectly transitioning toward the concept of an adult store.
In 1998, getting "Online" was all the buzz! LoveWorks registered the domain "loveworks.com", and immediately created an "online store", with operations based in Las Vegas, NV. We were online selling only one year after Google went online!
<Read more at LoveWorks.com>
In 2016, we celebrated our 25th year! Read our press release here.
In 2017, we were asked to become a sponsor of the "National Guy's Valentine's Day", held in March of each year, and focused on gift-giving to men! In our business, Valentine's Day in February is "all about women", so we thought this would be a great way to even the playing field. We are still encouraging more and more businesses to get involved.
For more than 25 years, we have been a pioneer in the industry with the best trained and most knowledgeable staff. LoveWorks IS The Store For Lovers.