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HUGO BOSS is one of the leading premium fashion and lifestyle companies with around 14,000 employees worldwide. We work on innovative projects with passion and enthusiasm and create space for a variety of working methods. We give you the opportunity to support our digital transformation and create new impetus – because to create something extraordinary, we must explore new paths together. Join our team and shape your personal future at HUGO BOSS!

Find out:

(Senior) CRM Campaign Manager Sales (m/f)
HUGO BOSS AG | Metzingen near Stuttgart | Germany | Full-time

What you can expect:

A highly motivated team of experts with flat hierarchies and who, of course, greatly enjoy their work is looking forward to you joining them in the CRM area.

  • Technical responsibility for the planning and orientation of global SALE campaigns taking into account 360-degree mechanics, the integration of all requirements, supervision of the concept, preparation and worldwide realization as part of comprehensive project management
  • Application of a campaign management tool: Setting up and development of new user cases for segmenting, ensuring the availability and validity of attributes and the systematic placement of campaigns as well as their sendout
  • Campaign controlling through the interpretation of all relevant campaign KPIs from standardized reporting in collaboration with the Analytics & Reporting team
  • Lead generation onsite: Development of a strategy to build up and extend a contactable database via email as well as designing concrete measures with the aim of winning new customers
  • Responsibility for the fronted/backend subscription/unsubscription process, ensuring the smooth systematic process up to the automatically triggered welcome mail

Your profile:

  • Industrial management-related degree with a specialization in CRM/marketing/international project management or comparable training with a main focus on marketing
  • Several years’ experience in CRM campaign management or 360° project management in an international environment
  • Strong analytical and structured skills and networked and conceptional thinking for integrating interfaces
  • Profound technical knowledge in the area of CRM analysis and CRM controlling
  • Excellent knowledge of retail and e-commerce including pronounced customer orientation, preferably within the fashion/lifestyle/luxury sector
  • Fluent proficiency in spoken and written English

Your benefits:

  • Diverse portfolio of tailored training and professional development measures

As a member of the HUGO BOSS team you are entitled to a great clothing discount

  • International and inspirational working environment

  • Benefits confirmed by employees

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