Daniel Cole

Regular contributor to travel section, creating listicle and long-form content.

Created copy for and scripted a motion-picture advert for a new, industrial client. Worked with the agency and client to create the right tone and vernacular particular to the product and subsequent market.

Strategy, curator, editor and publisher for all content marketing initiatives, interviews and features for Native Instruments.

Devised and executed the content strategy and launch for music and culture platform, DJBroadcast. In just over two years, DJBroadcast established itself as a trusted outlet with a unique identity and an strong user base. DJBroadcast was a multi-platform outlet that produced: online content films & documentaries print publications

Through analyzing data and having an advanced overview of the marketplace and our primary customers I helped establish Beatport as the leading download portal on the internet through selecting and merchandising that connected with our customer, helped grow our brand and relationship with the dance music community. Increased click through rate on merchandising windows and liased with artists and accounts to maximise content exclusivity.

Managed 500+ label accounts on a daily basis, supervised release schedules, liaised with label owners, negotiated exclusivity contracts and marketing campaigns, and dealt with accounting, content submission and legal issues in order to maximize revenue.

Head of licensing & digital on temporary contract. Assisted in the restructuring of the department, bringing all accounts and licenses up to date whilst stream lining and improving the department's performance. Managed several licensing and digital release projects simultaneously whilst working to meet tight release schedules.

Small to Medium Sized Business, Marketing, Business Strategy