Monika Kokoszka

Basic

Selbstständig, Owner, SEMISEO Monika Kokoszka

Berlin, Germany

Skills

SEO
product ownership
Project management
SEM
Webanalytics
HiveQL
Scrum
E-Marketing
Business Analysis

Timeline

Professional experience for Monika Kokoszka

  • Current 3 years and 6 months, since Mar 2019

    Senior SEO Manager

    Quadriga Media Berlin GmbH

    SEO, webanalytics

  • Current 10 years and 11 months, since Oct 2011

    Owner

    SEMISEO Monika Kokoszka

    SEO, SEM, webanalytics - consulting

  • 2 years and 8 months, Jul 2016 - Feb 2019

    Webanalytics expert

    TVN S.A./Discovery Group

    Advising product managers in all data-driven decisions, providing recommendations. Dashboard creation, reporting, creation of analysis and recommendations basing on various available data (Google Analytics, Gemius, social media, internal tracking system, e-commerce). Cooperation with webanalytics providers and project management for new webanalytics systems implementations. Creation of webanalytics implementation requirements for IT department, documentation, cooperation and testing process

  • 4 years and 9 months, Oct 2011 - Jun 2016

    SEO and Webanalytics Product Owner

    TVN S.A. /Discovery Group

    SEO strategy development and audits for newly launched and existing sites - analysis, project management, cooperation with PM's and Scrum teams. Rankings monitoring and reporting KPI's. Editorial teams trainings. Optimisation of TVN apps. Research, requirements analysis, cooperation with Scrum teams, as well as Prince2 PM, deployment process, testing process and A/B - recommendation systems, video player, adblocks. Webanalytics requirements, implementation with Scrum teams, documentation, testing.

  • 8 months, Feb 2011 - Sep 2011

    Online Marketing Coordinator

    Samsung Electronics Polska

    SEM campaigns management, SEO, content management samsung.com

  • 1 year and 11 months, Mar 2009 - Jan 2011

    Online Traffic Specialist

    Grupa Pracuj

    SEO pracuj.pl, SEM campaigns management, social media strategy traffic partnerships acquisitions

  • 4 years, Oct 2005 - Sep 2009

    Journalist/Researcher

    Point-Group/big media publisher

    Easy-reading, eye-catching articles promoting consumer finance knowledge for students, thorough bank products rankings, practical tax advices, university rankings, students life area. Won few times a prize for best-read articles among magazine's journalists.

  • 3 years, Mar 2006 - Feb 2009

    Marketing Specialist

    Bank BPS

    Websites strategy and project management. E-marketing strategy, SEM campaigns, SEO, webanalytics. BTL. Extranet management.

  • 1 year and 3 months, Jul 2004 - Sep 2005

    Marketing Intern/Specialist

    Citi

    Platinum Credit Card implementation, research, analysis, marketing support.

Educational background for Monika Kokoszka

  • 5 years and 1 month, Sep 2000 - Sep 2005

    International Economic Relations

    Warsaw School of Economics

    Marketing Management, Business Management

Languages

  • English

    Fluent

  • German

    Intermediate

  • Polish

    First language

Interests

Vegan cuisine
yoga
stretching
roller-blading
dog walking
dark wave music
psychology
gardening

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