Denis Lacassagne

Angestellt, Business Development Europe - Online Marketing & Web Analytics - OnDemand, IBM Europe
Paris, Frankreich

Werdegang

Berufserfahrung von Denis Lacassagne

  • Bis heute 14 Jahre und 8 Monate, seit Dez. 2010

    Business Development Europe - Online Marketing & Web Analytics - OnDemand

    IBM Europe

    My core skill consists in finding the right formula to sell a specific offering across a large European territory: * Key Account Management * Launch of new offering in Europe (solution selling). What energizes me is finding ways to get the message across and see results coming out of this communication process i.e. actions being taken : contracts signed, new projects launched, long lasting partnerships...

  • 3 Jahre und 11 Monate, Feb. 2007 - Dez. 2010

    Sales Exec. Emea Web Analytics & Online Marketing

    Unica Corp and Coremetreics

    Sr Sales Manager within the Online Marketing Solution Group. Focused on NetInsight and Coremetrics , which are high-end Web Analytics solutions, delivered On Premise and On demand to improve Interactive marketing. Subscription pricing model : 150KE to over 500KE budget + Services, over an average period of three years.

  • 1 Jahr und 4 Monate, Nov. 2005 - Feb. 2007

    Sales manager

    Cedralis

    Emergency Notification Services (SMS, fax, mail and voice based) for Business Continuity and Recovery. OnDemand Business Model, based on renewable subscriptions. Targeting officials within the Public sector (Town Mayors, Prefects, etc.). Developped a new business line around high risk industrial / chemical plants ("Seveso II").

  • 1999 - 2005

    Sales Manager

    Alten / SQLI / Ascential Software

    Selling software at Ascential Corp, Southern European territory : Media Asset Management licenses, worth 100kE minimum + Services. Selling IT Services at ALTEN (R&D Engineering) and SQLI (Web development, Usability, Web Marketing) : Missions billed 100kE to 150 kE per year.

Ausbildung von Denis Lacassagne

  • 1990 - 1991

    Newhouse School of Public Communications

    Syracuse University

  • 1989 - 1990

    Media

    ESCP-EAP

    Gestion des media

  • 1985 - 1988

    Eco-Fi

    Institut d'Etudes Politiques de Bordeaux

Sprachen

  • Französisch

    Muttersprache

  • Englisch

    Fließend

  • Spanisch

    Fließend

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