Rowland Hanson

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Rowland Hanson

MBA

Partner/ Strategic Communications

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Personal information

Professional experience

  • Employment status
    Executive

Educational background

  • Jan 1974 - Aug 1975
  • Aug 1970 - May 1974

About me

Rowland Hanson is the marketing guru that was responsible for applying branding and business development strategies that led to the success and growth of the Neutrogena Corporation, and the establishment of Microsoft as a leading brand in the software industry. Hanson is currently a Partner for the Montecito Corporation, the CEO of the HMC Company, and the Chairman of CRH & Associates. As an expert in establishing and executing successful branding strategies for several companies, Rowland Hanson earned worldwide reputation for being able to build brands for various industries and lead businesses to success.
 
Before Rowland Hanson became a member of these companies, he served as a Consultant, Chief Executive Officer, President, and a member of the Board of Directors for many companies that went on to be leaders in their industry. Hanson was a successful CEO for the multi-media software publishing company, Amaze Inc., and the multi- media travel directory, iTravel Corporation. Both businesses would be beneficially sold respectively to the Delrina Corporation and StarPress. In addition to successfully negotiating the sales of these companies, Rowland Hanson also lent his skills as a business development consultant, branding consultant, and a board member to further the businesses of ColdHeat and Nautilus, Inc.
 
Outside of business, Rowland Hanson is currently restoring Santa Barbara’s historic site, Villa de la Guerra. Hanson and his wife bought the villa back in 2003, and decided to make it their own project to restore the historical site for the city of Santa Barbara. Mr. Hanson has spent the last five years in restoring the villa, with the efforts of the Santa Barbara Historic Commission and with the financial backing of the local bank, American Rivera Bank. Up to now, Hanson has made sure that every step of restoration met with the approval of a historian and the Santa Barbara Historic Commission regarding the villa’s original foundation. The restoration of the Villa de la Guerra will serve as Rowland Hanson’s legacy to the state of California.
 

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