Adrien Hingert

- Managing of a team which has grown to over 25 people - At it’s peak pc-facile.com had over 40,000 unique users a day and over 7,000,000 page views a month, making pc-facile.com one of the top 3 websites in the tech sector in Italy - Designed and developed the website (HTML, CSS, PHP, MySql and JavaScript) - Developed a social strategy which is generating over 300 Facebook “Likes” every day, making pc-facile the fastest growing property in the media sector in Italy

- Responsible for all performance marketing, branding and PR activities and managing a team of 20 reports - Reduced costs by 80% the first 4 months - Doubled sales in the first 6 months - Created and grew the CRM team to from 0% to 5% of share of orders - Created a conference attended by top industry members and generated the equivalent of 6 months worth of PR coverage in one week - Introduced A/B testing practices - Created the brand team responsible for the brand strategy

- Responsible for all marketing activities and managed a team of 14 reports - 2 month contract extended to 4 months despite the arrival of the new Head of Marketing - Reduced costs by 50% the first month and a further 10% the second month - Grew sales by 25% the first month and a further 20% the second month - Reorganised the team assigning clear tasks and responsibilities - Introduced new marketing channels like RTB, CPA networks, Google Sponsored Email, Lookalike campaigns...

Part of a team of 3 people who conceptualised, developed and brought to market a mobile software helping people track and locate their own and their loved one’s mobile phones. I was the public face of the startup and I was responsible for all web development and for all marketing. I presented puntalo at STARTeurope in Vienna where it was selected as a finalist.

- Managed the organization’s marketing team with 12 direct reports across 4 offices on 3 continents - Reported directly to the CEO and was part of the board - Responsible for all online and offline marketing activities in EMEA, US and CA - Grew established business by 27% in the first 4 months of activities - Implemented a social media strategy which increased fan membership by 18% and lowered customer support tickets by 9%

- Coordinated internal and external teams for a total of 20 direct reports with a clear ROI focus - Management of all online marketing activities – including affiliate marketing, SEM, SEO, display advertising, viral and mobile marketing – across 23 countries with an annual budget of € 30 million and with direct P&L responsibility - Recruited and hired multiple online marketing teams providing training and mentorship - Grew sales at >10% monthly in a declining market

- In charge of all online and mobile marketing activities with an annual budget of € 20 million and an international team of 6 people - Responsible for all the company’s international online and mobile accounts like Zanox, TradeDoubler, DoubleClick and CJ - Successfully turned around USA’s declining sales

- Responsible for the online and offline marketing activities including affiliate marketing, SEO, campaigns, TV and print advertisement for Fox Mobile in Italy - Managed TV and print media buying and was responsible for a direct-response annual budget of over € 4 million - Successfully improved online sales results bringing Italy from a low sales country to being recognized as the biggest Italian mobile entertainment program in 2005