Christian Dautenheimer
Bis 2022, Head of Brand Management & Licensing, Sauber Group
Abschluss: Digital Marketing Academy, Universität St. Gallen
Hinwil, Schweiz
Über mich
Brand- & Business Innovator with an established file of favorable executed ventures in driving growth. For market-leading brands, he is responsible for strategic business- & 360* brand campaigns, licensing and sponsoring executions. With strong communication skills, a broad network and great international business sense, he is leading teams and organizations globally to their targeted goals. Open minded character and self-starter, who loves to be fuelled by bright minds, great ideas and visionary concepts. Creates new ideas and value by changing perspectives and inspires, motivates others along the way whilst not losing result orientation.
Werdegang
Berufserfahrung von Christian Dautenheimer
Bis heute 5 Jahre und 8 Monate, seit Okt. 2018
CCO & Managing Partner
Kette GmbH
Our mission: We challenge the status-quo of financial independence of smallholder farmers around the world. With Sprout, we build a mobile, weather-based crop-insurance that is fully transparent, fair and affordable and pays out rewards 95% faster than traditional insurances. https://sproutinsure.com/ KETTE started by creating an easy to use API to tokenize objects and correlated metadata being the among the first bringing the ERC721 standard into action
9 Monate, Jan. 2022 - Sep. 2022
Head of Brand Management & Licensing
Sauber Group
Development and implementation of HQ- & market communication strategies and concepts. With a clear vision to support all IWC product families and to contribute to the global Brand Growth Plan v Leading HQ and platform marketing teams to develop innovative IMAP activation plans, covering all MarCom disciplines including - Digital / Media, Content Production, PR & Influencers and Product - with focus to evolve CRM and Sales channels. v Ad Interim - Global Marketing Implementation Manager
2 Jahre, Aug. 2014 - Juli 2016
EMEA Field Marketing Manager
Oakley / Luxottica
Leading the Field / Sports Marketing Teams in the different EMEA countries. Developing and implementing marketing-, sponsoring-, event- and communication strategies (online/offline) fitting the market needs and foster the EMEA / GLOBAL brand vision
8 Monate, Jan. 2014 - Aug. 2014
EMEA Sports Marketing & Event Specialist
Oakley / Luxottica
Establish and execute the EMEA sponsoring and event strategy, aligns with the brand mission and uses the Sports Marketing vertical as platform. Some of the most prominent projects were: Olympics ( London & Sochi), Tour de France, PGA European Tour, Formula One, MotoGP, ITU, Ironman and XGames. Analyze market trends, competitors' products and develop a strategy to optimally promote the company’s products via the selected sports areas to increase sales.
2 Jahre und 3 Monate, Okt. 2011 - Dez. 2013
EMEA Training Coordinator
Oakley / Luxottica
Responsible for the development and implementation of Training related strategies / tools, big name EMEA wide events and marketing activities for all product and technology categories, e.g. eyewear and AFA (Apparel, Footwear and Accessories).
2009 - 2012
Coordination of Delegations
World Economic Forum
7 Monate, März 2011 - Sep. 2011
Educational Work & Travel
Armada Skis Inc.
Working & traveling in South Africa & The United States of America to improve my english skills. To name a stop I did, the Armada Skis HQ in Costa Mesa, CA.. Where I worked as a Global Marketing Assistant.
1 Jahr und 5 Monate, Okt. 2009 - Feb. 2011
Marketing Trainee / Opinion Leader
HEAD Deutschland GmbH
I wrote my Master Thesis with Head Group during my trainee program: "Image Analysis and Marketing Strategy at Product Launches". The results were integrated in the strategic justification of a newly launched product category, in the brand line-up.
3 Jahre und 2 Monate, Okt. 2006 - Nov. 2009
Student Brand Manager / Event Freelancer
Red Bull Deutschland GmbH
Event freelancer, trend-scouting, event organization, market analysis & PR.
Ausbildung von Christian Dautenheimer
1 Monat, Jan. 2019 - Jan. 2019
Digital Media
Universität St. Gallen
Trends im interaktiven Marketing und den digitalen Medien
2 Jahre und 2 Monate, Okt. 2008 - Nov. 2010
Marketing Management
Universität Konstanz
Marketing-, Product-, Sponsoring Management, Image Analysis
3 Jahre und 7 Monate, Okt. 2004 - Apr. 2008
Economics & Sports Science
Universität Konstanz
Economics, Sports Science, Event- and Project Management
Sprachen
Deutsch
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Englisch
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