Dana Fischer

Providing clinical and technical support as well as presentation and demonstration of EP product portfolio with customized in-Service. Coordinated activities to support key customers with customer trainings. Supported national sales and business development for EP products with direct customer sales activities. Launched new product line with clarification at all levels. Knowledge development concerning CRM (Pacemaker Therapy) with theoretical certification and assistance during device implants.

Identified and analysed local business opportunities with expansion and development of market position. Managed the sales area with revenue responsibility. Provided technical and methodological assistance to physisions and medical staff as well as performed in-service trainings in terms of electrophysiological product portfolio. Organised local congresses and events for physicians and technicians to push dissemination of information. Effective customer acquisition and retention.

Marketing assistance for product field Electrophysiology with product- and market analysis. Supported events with mailing activities, location selection and customer liaison (e.g. Focus Group Meetings, Congresses, Workshops). Designed and sourced marketing material with provisioning and demand-oriented refurbishing for the field staff. Supported new product launches with administrative accompaniment.

Final degree: Master of Arts in Industrial Sales and Innovation Management Grade: 1.7 (among top 15%) Contents: Tender Management, Product Development and Innovation, Market Research, Project and Team Management, Planning, Organization and Management for Sales.

Degree: Bachelor of Arts in Business Administration Grade: 2.5 (good) Contents: Fundamentals of Investment and Finance, Business Law, Mathematics and Statistics. Specialisation in Marketing and Operations Management