David Ruiz

Identify new tools & strategies for increasing client site traffic and direct revenue through digital media and performance marketing sources, developing programs for global client base such as Marriott, Holiday Inn, Hilton & Trust Hospitality Hotels, Resorts and other destinations worldwide hyper-focused on ROI, Digital Revenue Management and E-Commerce.

Management of digital communication activities and online marketing campaigns collaborating on the development of Online Media including SEO, SEM, PPC, E-Commerce, Email Marketing, Web Analytics, Social Media, and Digital Advertising, to ensure that all digital assets are accurate, relevant, and optimized for conversion and revenue maximization.

Digital Marketing - Big Data Management - Customer Insight and Predictive Analytics. Accounts: Procter and Gamble, Audi, Volkswagen and Hasbro. Digital planning, predictive analytics and portfolio management. Lead the Data & Analytics team to drive analytics solutions for MediaCom's clients. Designing dashboards as a effective part of a big data analytics and data warehouse management solution.

Created and fostered strategic communications strategies based on client-agency relationship management and Project Management techniques. Managed client communication needs dealing with the design of strategies for the development of advertising campaigns and marketing strategies for better branding of the company (TV - Radio - Print Media).

Marketing