Elisabeth Debiasi

I’m in charge for the Sales & Marketing activities where the main targets are to relaunch the hotel’s image and reboost the corporate sales: • Hotel’s competitor and market analysis • Drafting of the Sales & Marketing plan • Sales activities • Brochure and hotel’s image implementation • Participation to workshops, trade shows exhibitions in Italy and abroad

In the pre-opening period, I’m in charge for all Sales & Marketing activities to promote the 5 Stars Luxury property, opened in May 2010, in collaboration with the Management Company “The Tais Collection” of Tenerife: • Hotel’s competitor and market analysis • Drafting of the Sales & Marketing plan • Sales activities planning and recruitment of sales staff • Brochure and hotel’s image implementation • Promotional events organization • Participation to workshops, trade shows exhibitions, roadshows.

I coordinate 23 hotels owned by Hotel Management Company Metha Hotel Group Spa within all marketing and communication activities. One of this role main aims is to develop and increase benefits for our branded hotels of being part of a Hotel Chain such as Intercontinental Hotels Group and for the brands Holiday Inn and Express by Holiday Inn, Accor for the brand Mercure, Marriott for the brand Courtyard by Marriott and Wyndham for the Ramada brand.

In charge of the diving centre of VentaClub resort, I managed all the administrative and accounting activities of the centre. • In charge of booking • Training organization and coordiation • In charge of accountancy • In charge of external agencies • Customer service • Sales and marketing activities coordination and promotion • In charge of reports and statistics for both internal and external customers.

In charge of sales activities for two Hotels in Milan (Mercure - Corso Genova and Express by Holiday Inn Bicocca): • Sales plan implementation • Drawing up agreements with Trade Fairs Organisers who handle congresses, events and exhibitions and linked Companies • PCO sales calls and tailor made agreements • Sales collateral implementation and production

In charge of “strategic planning division” a 25 people team. Together with CE I agree on commercial and marketing strategies of the web marketplace of the exhibition centre of Milan and of all the online services for the events. In this role have been very significant all searching activities for the implementation of all new services.

I reported directly to the Chief Executive and I was in charge of a 6 people team. Start up of the overall project and launch of the web site www.expopage.net (web marketplace of the exhibition centre of Milan). This role required high coordination skills, dealing above all with tight timings and short deadlines due to the web site launch. • Personnel search; • Concept, planning and development of the communication; • press office organisation;

Department: Marketing - Communication, At SEIcom Italia Srl, where I covered the following positions: - Person in charge of marketing for the Olivetti Holding www.olivetti.it www.olivetti.com and Olivetti Tecnost www.olivettitecnost.it www.olivettitecnost.com websites; - Person in charge of the project relative to the website Splash Diving School www.splashdiving.it - Part of the team for the website www.shopgenesis.it and for other websites at start up level.

Department: Other, During University studies I worked as interpreter and assistant for the company "Maskada" of Valenza Po (jewels manufacturing company) at VicenzaOro trade show and at the international trade show of jewels and watches in Basel (Switzerland); management of foreign customers during the whole year.

Dissertation "The Chinese Tourism in Europe: specificities and development potential"

Dissertation in Market Analysis with title Internet and Customer Relationship Management