Florencia Garcia Villamil

Bis 2013, Marketing Manager at Merchant Services, American Express

Hamburg, Deutschland

Fähigkeiten und Kenntnisse

marketing passionate
Strong marketing experience
B2B Marketing
B2C Marketing
English
Spanish
Discounts Strategy Knowledge
strong marketing skills
results oriented
Customer Engagement
Proactive & self starter
Product lifecycle
Audience Engagement
Social Media
Product Manager
Portfolio Management
Activation Campaigns
Spend Stimulation
Brand Awareness
Product Development
Latin America
Loyalty programs

Werdegang

Berufserfahrung von Florencia Garcia Villamil

  • Bis heute 3 Jahre und 10 Monate, seit Aug. 2020

    Production Assistant

    RED BALLOON FILM GMBH

  • Bis heute 10 Jahre und 2 Monate, seit Apr. 2014

    Freelancer

    Free Lancer

    Spanish - English / German - English Translations for specific projects: Website, Applications, etc. Beta Test of products, providing feedback and submitting their online reviews at marketplace. Think Business providing strategic recommendations for delivering sales presentation to introduce a new product. Social Media Management for Argentine Food Truck in Hamburg. Content Management and Press Release materials: 2 unpaid publications on main newspapers: BILD and Hamburger Abendblatt.

  • 2 Monate, Dez. 2013 - Jan. 2014

    Move Abroad

    Move to Hamburg, Germany.

    Learn a new language and culture.

  • 2 Jahre und 10 Monate, März 2011 - Dez. 2013

    Marketing Manager at Merchant Services

    American Express

    Drive volume growth and online spend through special marketing campaigns. Develop marketing strategies to increase Merchant satisfaction and engagement. Lead and implement successful initiatives that support Merchant´s activation and coverage acceptance. Co-led pitched and managed the launch of the first “online spend stimulation campaign” expanding the solid expertise on shopping and spend events to the online field boosting for innovation and growth of online revenues.

  • 11 Monate, Apr. 2010 - Feb. 2011

    Marketing Responsible for Uruguay & Paraguay

    American Express

    Acting Manager Role driving profitable growth providing marketing consulting services to franchises in Paraguay and Uruguay to properly build and position the brand. Helped increase market share throughout B2B and B2C marketing strategies implemented. Responsible of managing partners P&L, conducting portfolio analysis as well as monitoring market trends and competition. Launched 2 retail and 1 airline co-brands products in Uruguay. Granted with the 2010 GNS Presidents Excellence Award.

  • 3 Jahre, Apr. 2007 - März 2010

    Business Planning & Relationship Management Sr. Analyst

    American Express

    Reported to Regional VP Head supporting 16 partners within 6 markets in LAC. Perform market share, competitive landscape and card portfolio analysis across specific markets. Develop reports to fully analyze portfolios, simplifying complex data. Tracking results to provide strategic thinking and identify opportunities. Lead internal communications. Above and beyond: Combined planning skills with marketing roots, leading end-end premium platform revitalization project for Argentina in 2009.

  • 3 Jahre und 7 Monate, Sep. 2003 - März 2007

    Marketing Analyst at Global Network Services

    American Express

    Started as intern/trainee. Effective position on Feb 2006. Responsible for spend stimulation and loyalty campaigns for 6 partners in Argentina delivering high-valued offers and execution of annual marketing plan. Support the development and launch of new premium products in Argentina and Chile. Contribute to create the first premium product online platform in the market (2006). Organized and coordinated the Regional Marketing Forum Major Event in Patagonia (2005).

  • 1 Jahr und 3 Monate, Juni 2002 - Aug. 2003

    Consultant - Sales

    Wall Street Institute

    Complete sales process according to international WSI techniques (former Sylvan Learning Systems). Monthly goals achievements. Marketing Coordinator for local tactic campaigns: E-mailing, mailing lists, special offers, flyer design and campaigns concept. Corporate Accounts Management.

  • 11 Monate, Juli 2001 - Mai 2002

    Bilingual Secretary & Administrative Assistant

    Wall Street Institute

    Director’s receptionist and assistant. School´s receptionist. Administrative Work: Development and control of payments. Weekly reports. Conducted a Receptionist Trainings for other WSI centres. Above and beyond tasks: Created an operative manual for receptionists.

Ausbildung von Florencia Garcia Villamil

  • 4 Jahre und 2 Monate, 2002 - Feb. 2006

    Marketing / Communication

    UCES, Universidad de Ciencias Empresariales y Sociales

  • 3 Jahre, 1999 - Dez. 2001

    Marketing / Communication

    FAECC. La Fundacion de Altos Estudios en Ciencias Empresariales.

Sprachen

  • Englisch

    Fließend

  • Deutsch

    Gut

  • Spanisch

    Muttersprache

Interessen

Reisen
Lauftraining
Market trends
Online Shopping
Sprachen

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