Frédéric Martin
Freiberuflich, Geschäftsentwicklung u.Transformation : Produkte/Märkte, Marketing/CX, Digital, Internove Europe | Let's talk! Aachen/Brüssel/Paris
Abschluss: MBA, ESCP | MIT+Columbia: Biz Transfo, Digital Strat, Design Thinking | BSc. EE/CS
Aachen, Deutschland
Werdegang
Berufserfahrung von Frédéric Martin
Bis heute 12 Jahre und 5 Monate, seit Jan. 2012
Geschäftsentwicklung u.Transformation : Produkte/Märkte, Marketing/CX, Digital
Internove Europe | Let's talk! Aachen/Brüssel/Paris
Geschäfts- u. Digitale Strategie, Marketing. Hauptprojekte : AGFA Healthcare IT, US/EU | Berater u. Marketing Leiter | G2M Strat, IT Services BRIDGESTONE EMEA | Projektleiter | Digital Solutions Agile Dev (Apps/Marketing) ORDIGES, FR/BNL | Marketing Leiter | Procurement Software MCE/AMA | Faculty Lead, Business Transfo. & Digital Strat | Corp. Training COLRUYT Retail | Big Data Dashboards mit Tableau, Design u. Einführung EU STARTUPS, Software | Beratung / Coaching u. Marketing Unterstützung
2 Jahre, Jan. 2010 - Dez. 2011
Head of International Product Marketing (EU/US) + GM France | 100% Online Biz
1&1 IONOS, a United Internet company
Leitung einer Produkt-Marketing Team von 10 in Deutschland, Großbritannien, Frankreich, Spanien, Polen und in den USA: Produktmanagement, Webseiten, Online Kampagnen + Führung der Französischen Team: Produkt-Management, Marketing, Kampagnen, Kommunikation, Helpdesk, Controlling, P&L
1 Jahr und 5 Monate, Mai 2008 - Sep. 2009
Head of Strat. Business Dev. (EU/USA), Sport Video Tech
www.EVS.tv | Software/Hadrware Equipments for Sports & Live Events
EVS is a global leader for cutting-edge SW/HW used for the recording of the largest live events, mainly sports. I advised on / ignited new markets including VoD, Mobile Video, tv studios, sport federations..
2 Jahre und 8 Monate, Sep. 2005 - Apr. 2008
Head of TV Business Germany : Product Mngt, Marketing, Sales, Strat. Planning
SAMSUNG ELECTRONICS, Frankfurt
We drove the value market share to Nr1 from Nr5 in just 3 years, building an amazing 480M€ business from 170M€ in the German market. We made it happen through smart planning, innovation drive, multi-stakeholder incentive programmes, creative marketing & sales plans, with a special focus on 2006 soccer world cup held in Germany, and smart data-driven agile management.
2001 - 2004
TV Lines Marketing Group Manager, Germany
SONY, Cologne
Coordinated a x-cultural team: product, marcom, account, controlling. We worked on revitalizing the brand, accelerate market share, launch innovative products e.g. multimedia platform and flat tv lines.
1996 - 2001
Senior Product Manager
THOMSON MULTIMEDIA & GRUNDIG, Paris
Now TCL, at that time known as Thomson Multimedia. Helped reshape 4-brand TV portfolio to boost profit and stabilise 240M€ business under massive price erosion. Boosting Thomson strategic brand to Nr2 from Nr4 through rebranding plus marketing invests, and introducing first web TVs (Microsoft joint venture). Prior to that active with Grundig audio and new digital lines (DAB, DECT phones, flat screens).
Ausbildung von Frédéric Martin
1 Jahr und 10 Monate, Sep. 1992 - Juni 1994
Business Management
ESCP | MIT+Columbia: Biz Transfo, Digital Strat, Design Thinking | BSc. EE/CS
Tier-1 EU business school: www.escpeurope.eu/facts-and-accreditations. Attended in Paris, after my BSc. in Electrical Engineering & Computer Science
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Deutsch
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Englisch
Fließend
Französisch
Muttersprache