Frederik Thomas

The lack of digital expertise on the top floors is often the reason why digital change is causing problems in so many organizations. While almost all industries are affected by digital technologies, most companies are not sufficiently prepared for digital change and lack strong digital leaders. It is precisely this lack that is the biggest barrier to digital innovation. As a digital veteran and former CIO, I have implemented numerous digital change initiatives in complex omnichannel companies in various industries and markets. In most companies, I have built, managed or restructured digital organizations. Having completed many digital initiatives in disciplines such as digital commerce, digital marketing, e-business, and digital business models, I have come to the realization that the success factor in digital change is not technology - but people and corporate culture. Contact me to talk about building digital competence.