Isabelle segarini

- Define and execute Fortuite’s operation plan, in line with company value proposition, Go To Market strategy and Brand identity - Establish dashboard mechanisms to help agile management in aggregating project plans (influencers agency, subscribers UI/UX ...) - Active member of the Marketing Business Intelligence platform & Knowledge Management Systems project teams by creating a real data culture within organization - Develop Corporate Social Responsibility / Sustainability strategy

- Drive organizational transformations in European centralized booking division based on improved Data & process management, predictive modeling and advanced statistics in BI and Analytics - Identify performance issues and drive structural improvements with KPI dashboard, SLA and Performance management - Proactive approach for end-to-end optimization

longest established leisure travel group, leader in the tourism industry Management since 1758 - Suppliers negotiation to secure quality service, profitable partnership and adequate products to sales network: 800 contracts registered - Identify and develop new opportunities of partnership, sell out oriented marketing activities, actions for customers satisfaction - Coordination with IT division for BI & Analysis software development

Planning, development, organization and execution of events to meet Institute’s strategic development goals related to the promotion of the Specialized Master in Europe and abroad (Day info session on Master MScSoft, Fribourg - Master Fair, Zurich - MIT European Career , Boston USA) - Design and implementation of promotional web-based actions - Liaising to academic departments and NCCR National Center of Competence in Research (bioinspired-materials.ch)

- Project management for innovative operation optimization ( 89.000 room-nights / Turnover: 36mio euro) - Revenue control analysis for rationalization underperforming processes (300 KPI ) supplier partnerships increase: +800% contracts. - Business segments diversification: +2.500% passengers - Creative project management with cross functional departments, institutional partners and senior management

- E-MARKETING & SOCIAL MEDIA (BIG DATA, AI, DATA MINING) - TIC NEW TRENDS (BLOCKCHAIN, BI) - E-TOURISM PROJECTS (VR/AR, LOCATION BASED GAME) - CONCEPTS & MANAGEMENT OF INNOVATION IN TOURISM INDUSTRY - CREATIVITY & DEVELOPMENT OF INNOVATION PROJECTS - GOVERNANCE & DESTINATION POLITICS