Ivana Radojevic
Bis 2019, Brand & Development Manager Lecturer & Researcher, Metropolitan University, Belgrade, Serbia
Berlin, Deutschland
Über mich
Marketing expert with 13+ years of experience and proven success in Marketing, Brand and Communication, Special Events Organization, Sales, Lecturing and Mentoring, with Master's Degree, focused on Marketing Management and Organizational Changes. Highly skilled at building cross-functional teams, demonstrating exceptional communication skills, and making critical decisions during challenges. Proven success in launching and implementing marketing strategies, running email marketing campaigns and content, social media (Fb, Ins, Tw, and YT), and inbound marketing strategies that have pulled in a 25% increase in qualified leads. Accomplished successful new brand launch and social strategies that increase brand awareness, promote customer engagement and ultimately drive web traffic and conversions.
Werdegang
Berufserfahrung von Ivana Radojevic
Bis heute 5 Jahre und 5 Monate, seit Jan. 2019
Growth manager | Digital & Brand Strategist | Internal communications consultant
Freelancer Consultant
10 Jahre und 4 Monate, Okt. 2008 - Jan. 2019
Brand & Development Manager Lecturer & Researcher
Metropolitan University, Belgrade, Serbia
Teaching and mentoring students in the marketing and communication field, helped me to involve them in research projects, conference organization, and University promotion. Organizing workshops for social media marketing, SEO, email marketing, ABL, and BTL campaigns were mutually useful for students and University where we made a new design for the website and social media channels. During that period I managed to increase student enrolment by more than 30% each year and student retention to more than 85%.