Kelvin Fernandes

A calculative risk taker & initiator with the passion & drive to achieve success by adding value to the customers. Combining data with digital to drive sustainable growth with constant optimization. Digital, Analytics & CRM professional with extensive experience across Ecommerce / CPG / Retail industry. An expert at analysing or evaluating data/ strategies to draw insights & build hypotheses with a view to solve strategic problems and design scientific/logical analytical framework for decision making. Experienced in laying down the foundation, processes & building teams by leveraging cross functional resources. Also, built & managed relationships with external stakeholders to drive transformation projects successfully. An explorer always seeking to add value & provide convenience to the customer with new innovations or opportunities using digital technologies & data. Connect: kelvin_scale@hotmail.com, kelvinscale@gmail.com