László Fábián
Angestellt, Marketing Manager, FLOW Consulting
Budapest, Ungarn
Über mich
My experiences in the fields of corporate communications, B2B and B2C marketing, PR, and employer branding can be of benefit to SMEs and corporates as well. Moreover, I have gained useful technical skills in an advertising agency and a market research company, too. Be it the most traditional offline communication or digital tools of the latest boom, the key is to reach the right target group in the right channel with the right message. By right targeting, and messaging, potential clients shall convert into customers. The criteria of efficiency and effectiveness are just as true when targeting customers as they are when addressing employees or potential hires.
Werdegang
Berufserfahrung von László Fábián
Bis heute 4 Monate, seit März 2024
Marketing Manager
FLOW Consulting
10 Monate, Mai 2023 - Feb. 2024
Consulting Partner
Createka Design
8 Jahre und 2 Monate, März 2015 - Apr. 2023
Chief Marketing Officer (CMO)
IPR-Insights
Highlighted the value of Software License Optimization (SLO) and Software Asset Management (SAM) for any 200+ user corporate network. Dispelled misconceptions planted by software vendors. Being the first dedicated marketer at IPR-Insights, I built brand awareness, supported client acquisition, and launched employer branding program.
1 Jahr und 10 Monate, Feb. 2017 - Nov. 2018
Communications Lead - Industry 4.0 Demo Factories Project
IVSZ (IT Association of Hungary)
1 Jahr und 10 Monate, Mai 2013 - Feb. 2015
Senior Partner
Createka
2 Jahre und 3 Monate, Feb. 2011 - Apr. 2013
Marketing Manager
BÁV Auction House and Pawnshop
6 Jahre und 8 Monate, Apr. 2004 - Nov. 2010
Channel Marketing & PR manager
Lexmark International
Ausbildung von László Fábián
2 Jahre, Sep. 1993 - Aug. 1995
International Business Administration
University of Pittsburgh
Sprachen
Ungarisch
Muttersprache
Englisch
Fließend
Deutsch
Grundlagen