Laura Reiser

is looking for freelance projects. 🔎

Selbstständig, Marketing Professional - Creating meaningful encounters - with meet guava, meet guava

Berlin, Deutschland

Über mich

Multi-discipline Marketing professional with 15+ years experience in the IT &Software industry. Expertise in Field-, Channel-, Content-, Digital and Industry Marketing, promotion through Social and Account Based Marketing. Passionate about innovation, social commerce and customer engagement. Thinks global and loves to travel and work internationally, with an eye for fusing global strategies with local challenges. Comprehensive experience in the strategic development of marketing plans, demand generation and brand awareness programs. Extensive problem solving and analytical skills, results-driven and focused on ROI. Excellent communication skills, likes to innovate and continuously looks for new approaches and ideas.

Fähigkeiten und Kenntnisse

Marketing management
Marketing
Marketing Planning
Direct Marketing
Marketing Communications
Social Media
Social Media Marketing
Management
E-Commerce
Content
Public relations
Project Management
B2B
Events
Branding
Event marketing
Strategic marketing
Marketing strategy
Campaign Management
Marketing concept
Marketing solutions
Of Events

Werdegang

Berufserfahrung von Laura Reiser

  • Bis heute 1 Jahr und 2 Monate, seit Apr. 2023

    Marketing Professional - Creating meaningful encounters - with meet guava

    meet guava

  • 3 Jahre und 5 Monate, Jan. 2020 - Mai 2023

    Organisation, Produktion, Sponsoring

    MINCE e.V.

  • 4 Jahre und 7 Monate, Dez. 2017 - Juni 2022

    Group Manager Central Marketing

    Zendesk
  • 2 Jahre und 4 Monate, Aug. 2015 - Nov. 2017

    Head of Marketing DACH & Benelux Region

    Bazaarvoice
  • 1 Jahr und 4 Monate, Apr. 2014 - Juli 2015

    Global Marketing Manager, Vertical Solutions

    SAP
  • 1 Jahr und 1 Monat, Apr. 2013 - Apr. 2014

    Global Marketin Manager

    SAP
  • 2 Jahre und 6 Monate, Okt. 2010 - März 2013

    Lead Project Manager, hybris Customer, Partner and Employee Summit

    hybris software, an SAP company

  • 1 Jahr, Okt. 2011 - Sep. 2012

    Regional Marketing, Northern Europe

    SAP Hybris

  • 4 Monate, Apr. 2011 - Juli 2011

    Cultural Program Coordination, Melbourne, Australia

    Goethe Institut e.V.

  • 1 Jahr und 11 Monate, Sep. 2009 - Juli 2011

    Channel & Event Management

    SAP Hybris

  • 1 Jahr und 3 Monate, Mai 2008 - Juli 2009

    Project Management, Interior Design & Development Product Line L2

    BMW Group

Ausbildung von Laura Reiser

  • 1 Jahr und 1 Monat, Nov. 2011 - Nov. 2012

    Arts Administration & Cultural Policy

    Goldsmiths, University of London

  • 4 Jahre und 6 Monate, Apr. 2006 - Sep. 2010

    Betriebswirtschaftslehre

    Hochschule München

Sprachen

  • Deutsch

    Muttersprache

  • Englisch

    Fließend

Interessen

Sports
Travel
Art
Interior design
Music
Cooking
Dance
Culture
Fashion

21 Mio. XING Mitglieder, von A bis Z