Laure Boisseux

In addition to my role as EMEA brand manager, I have added responsibilities as strategic marketing manager including but not limited to: - Responsible for the implementation and execution of specific marketing strategies in key EMEA markets - Lead a team of 3 market development specialists based in Italy, UK and Germany

- Responsible for the product launches of the NuEra and the Splendor X Systems in EMEA - Market Analysis / Market Potential - Lead Generation - Downstream Marketing - Client Engagement: Quarterly user meeting - Monitor competition and prepare competitor analysis tool

- Responsible for digital campaigns (Product campaigns, webinars) - Manage Social Media Channels (Facebook, LinkedIn, Xing) - Manage and evaluate of SEO activities with external service provider - Prepare marketing and advertising strategies, plans, and objectives - New product launches - Budget management - Event management - Create PR and Media Campaigns and Newsletters - Lead Generation and Analysis

Responsible for the pharmaceutical and medical device industries in the German part of Switzerland - Business development: Client prospecting, key account management, needs definition, contract closing and follow up, answer to calls for tenders - Recruitment: Selection of the best qualified candidates - Management of a team of 13 consultants - Financial management of a profit center - Improvement of internal processes - Coaching of a junior manager

- Conducted a blue ocean strategy project in the pharmaceutical industry - Researched, analysed and summarized key informations - Prepared power-point with market research for customers

Opptunity has emerged as a global platform for youth to get information regarding new global opportunities and has guided them throughout the whole selection process. Furthermore, Opptunity offers a full media coverage for each event, including: Full social media campaign, creation of a handbook, selection of high quality participants, official photography and video, blog,..

Assist the Marketing Manager in aspects of sales marketing, including: planning; promotion; product development; distribution; research; show management and communication related tasks.

I advised and directed potential customers towards mobile phones, mobile plans, accessories (hands-free hit, bluetooth headsets,..) adapted offers to their expectations, while respecting the quotas and offers of the moment. I also made a sales planning for the following year as well as helped with communication-related tasks. At the end of this internship, I was spotted and hired by Circular to sell phones and plans for SFR.

Strategy - Consulting - Economics - Brand Management - Supply Chain Management

Management, Marketing, Finance