Leonardo Noci

• Managed the whole budget for electoral campaign in Milan • Responsible of qualitative and quantitative analysis • Led teams ranging from 4 to 100 people inside the party • Decided the appropriate marketing mix using traditional and new media tracking results.

The company was dealing with distribution in Europe of wines and spirits. • Analysed market trends • Identified most profitable segments and planned communication and marketing mix • Organised and optimised all operations regarding storage and distribution • Planned website and online communication and advertising.

The company was dealing with luxury real estate, jet and yacht brokerage and sale. • Responsible of qualitative and quantitative analysis identifying trends and profile of HNWI segment • Identified the marketing mix • Developed the appropriate communication and image though web and press • Selected and coordinated the suppliers in four countries • Identified trends and analysed competitors • Managed financial tools regarding selling of properties and yachts.

The company was in the architecture/engineering field and was the biggest in the country; about 8 millions USA dollars revenue and 70 employees. Business Developer Consultant • Analysed trends and competitors • Proposed a scalable plan for M&A in far east countries identifying and analysing companies that could have been acquired • Proposed a plan to develop internal competencies to better face the M&A timing • Internal reorganisation of knowledge sharing ad communication workflow.

Producer • Responsible for communications and negotiations with AD clients (Leo Burnett, Saatchi & Saatchi, McCann Erickson, Grey Worldwide, Ogilvy) and with final costumers (Unilever, L’Oreal, Algida/Wall’s/Carte d’Or, L’Oreal/Maybelline • Optimised budgets in preproduction, production and post production stages • Responsible for postproduction of Italian commercials of Maybelline/L’Oreal • Responsible for postproduction of “power brand” campaigns (EMEA and EEC) of Wall’s/Algida Project Manager • Managed

The company belonged to the Group Mediacontech listed in Italian Stock Exchange located in 4 countries, about 145 millions euro revenues and 750 employees. Producer • Responsible for communications and negotiations with AD clients (Armando Testa, BGS d’Arcy, Red Cell) and with final costumers (FIAT, Ferrero, New Holland/CNH) • Optimised budgets in preproduction production and post production stages Project Manager • Managed teams located in UK, Spain and USA • In charge of optimisation of internal processe