Martin Assmann Premium Member

Dipl.-Inform. (FH) Online Media

Company: (This may only be viewed by a registered member)

80331 Munich, Germany

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Personal information

Wants

Clients, Projects, Knowledge Exchange, Continuing Education, Business Networks, Business Events, Business Contacts, International Contacts

Haves

Online Marketing, Digital Marketing, Performance Marketing, Search Engine Marketing (SEM), Enterprise Search Engine Marketing (ESEM), Search Engine Advertising (SEA), Paid Search, Search Engine Optimization (SEO), Organic Optimization, Digital Asset Optimization (DAO), Pay-per-Click-Marketing (PPC), Paid Listing, Paid Inclusion, Google AdWords, Yahoo Search Marketing, DART Search, DART for Advertisers (DFA), DART for Publishers (DFP), Display Media, Facebook Ads, Affiliate Marketing, Social Media Marketing (SMM), Social Media Optimisation (SMO), Mobile Marketing, Mobile Search, Live Search, Keywording, Emotional Keywording, Long Tail Keywording, Ad Writing, Ad Scheduling, Campaign Management, Automated Bid Management (ABM), Local Search, Blended Search, Vertical Search, Personalized Search, Social Search, Quality Score Optimization (QSO), Latent Semantik Optimization (LSO), Web Development, Website Optimization, Landing Page Optimization, Web Tracking, Web Analytics, Online Media Planning, Demographic Profiling, Targeted Traffic, Behavioral Targeting, Re-Targeting, Re-Search, Language Targeting, Geographical Targeting, Channel Management, Performance Review, Reporting, Custom Report Templating, Regular Reporting, A/B-Testing, Multi-Variant Testing, Experimental Mapping, B2B Cooperations, Account Management, Prospect Acquisition, Performance-Based Pay, Experience with working in Teams and Committees

Organizations

Alumni of the Hochschule Furtwangen University (HFU), DevDusk, Google Technologie User Group (GTUG) Munich

Professional experience (7 years, 9 months)

Jan 2010 - present

(2 months)

Head of Media

(The company name is only visible to registered members)

Industry: Online Media

Jun 2009 - Jan 2010

(8 months)

Senior Manager Paid Search

iCrossing GmbH, http://www.icrossing.de

Industry: Online Media

Jul 2007 - May 2009

(1 year, 11 months)

SEM Account Manager

iCrossing GmbH, http://www.icrossing.de

Industry: Online Media

Sep 2006 - Jun 2007

(10 months)

Software Coach

Hoyer Consult, http://www.hoyer-consult.de

Industry: Professional Training & Coaching

Sep 2004 - Jan 2005

(5 months)

Trainee Public Relations (PR) & Marketing

Federal Office for Information Security (BSI), http://www.bsi.bund.de

Industry: Information Technology & Services

Sep 2003 - Aug 2004

(1 year)

Trainee Web Development

GFT Technologies AG, http://www.gft.com/

Industry: Computer Software

Aug 2003 - Sep 2003

(2 months)

Web Developer

RSK Communication GmbH, http://www.rsk.com

Industry: Marketing & Advertising

Jul 2002 - Sep 2002

(3 months)

Web Developer

Links up Neue Medien GmbH

Industry: Online Media

Jul 2001 - Jun 2002

(1 year)

Trainee Web Development

Links up Neue Medien GmbH

Industry: Online Media

Jun 1999 - Sep 2000

(1 year, 4 months)

Trainee Photography

photothek.net GbR, http://www.photothek.net/

Industry: Photography

Mar 2000 - Apr 2000

(2 months)

Trainee Photography

Studio für Photographie Volker Tietze GmbH, http://www.foto-tietze.de

Industry: Photography

Nov 1996 - Dec 1996

(2 months)

Trainee Print

Lippert Druck GmbH, http://www.lippert-druck.de/

Industry: Printing

Status

Employee

Educational background

University/College

Hochschule Furtwangen University (HFU), Sep 2002 - Aug 2006

Online Media, Dipl.-Inform. (FH) Online Media

Computer Science, Online Marketing, Online Advertising, E-Business, Project Management & Media Cost Accounting, Media Economy and Management, Media Psychology, Media Studies, Mobile and Interactive Applications

Languages

German (First language), English (Fluent), Bahasa Indonesia

About me

Martin Assmann was born in 1982 in Radevormwald, Germany. He studied Online Media at the Furtwangen University and graduated as Diplom-Informatiker (FH).

His further stations: Web Developer at Links up Neue Medien, Web Developer at RSK Communications, Software Coach at Hoyer Consult.

Currently he is engaged in business as SEM Account Manager at iCrossing GmbH - formerly 3GNet GmbH.

Martin Assmann lives and works in Munich.

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