Nicolas Lang
Angestellt, Senior Consultant, Samsung OpenTide Greater China
Beijing, China
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Werdegang
Berufserfahrung von Nicolas Lang
Bis heute 12 Jahre und 2 Monate, seit Apr. 2012
Senior Consultant
Samsung OpenTide Greater China
• Digital Marketing Global Team leader • Marketing strategy, concept development and integrated marketing • Initiated a project related to social media analysis, measurement and management • Market research and strategic advice (e.g. Moët Hennessy Diageo, BMW, Hyundai, Samsung) • New business and international client development • Agency marketing
3 Monate, Jan. 2012 - März 2012
Business Development Consultant
MTI Management Consulting
• Business Development and Key Account Management • Consolidation of CRM tools and customer database • Advising on marketing strategy and marketing localization
6 Monate, Juli 2011 - Dez. 2011
Freelance Consultant
Online Lingerie Start-up
• Analyzing target groups, market trends and online behaviour • Developing marketing and communication strategies
4 Monate, Aug. 2011 - Nov. 2011
Freelance Consultant
Wolfgang Fränznick Beratung
• Conducted market research • Advisory on business in China
1 Jahr und 8 Monate, Jan. 2003 - Aug. 2004
Assistent der Geschäftsleitung
Weigang Marketing Partner
• Lead generation of corporate clients and public tenders • Planned and implemented a CRM system; optimization and maintenance for sales purposes. • Provided assistance and administrative support • Served as president of the junior agency “triebwerk”
3 Monate, Nov. 2002 - Jan. 2003
Internship PR
Weigang Marketing Partner
• Conducted market research for clients • Contacted media for events and publications • Provided assistance and conducted administrative tasks
• Planned a model firm on a student team for SAP R/3; Customizing PP Module for the model firm • Utilized MS office and IBIS tools to provide assistance
Ausbildung von Nicolas Lang
1 Jahr und 10 Monate, Sep. 2009 - Juni 2011
MIT Sloan - Tsinghua Master of Business Administration
Tsinghua University, Beijing, China
• Topic of Thesis: “Introducing a Lingerie Brand in China Through Online Retail: A Strategic Approach” • Organizing Committee of Net Impact Club at Tsinghua Chapter • Student Ambassador • Social Chair of the class committee • Tsinghua Scholarship 2010 • 1st place in a Business Plan Competition
11 Monate, Sep. 2006 - Juli 2007
Chinesisch
Guangxi University, Nanning China
4 Jahre und 6 Monate, Sep. 2004 - Feb. 2009
International Business Management East Asia
Ostasieninstitut der FH Ludwigshafen
2 Jahre und 1 Monat, Juni 2003 - Juni 2005
Marketing, Kommunikation, Werbung
Akademie Kommunikation Kassel, Kassel, Germany
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Chinesisch
Fließend
Französisch
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