Reto Steiger

Bis 2021, Head of Marketing & Sales, Orior Management AG

Abschluss: lic. oec. HSG (MBA), University St. Gallen

Böckten, Schweiz

Über mich

Results-driven Marketing & Sales professional with a broad experience in national and international management positions in the FMCG & OTC/MedTech industry. ▪ Expertise in brand & product management (brand strategy, brand communication & activation, market research, new product development, launch planning and execution), key account management, licensing, business planning and transformation ▪ Ability to lead and engage direct and indirect reports, business partners (customers, agencies, suppliers) and cross-functional projects in matrix organizations and in complex situations to achieve ambitious targets. Member of an executive board in a turnaround phase ▪ Proven track record in driving business results, brand performance and developing new business areas for well-known brands (such as Toblerone or Oreo) in various product categories ▪ Strong strategic thinking, conceptual, leadership and interpersonal skills ▪ Hands-on, customer-oriented and consumer-centric mind-set

Fähigkeiten und Kenntnisse

Marketing
New Business Development
Sales
Brand Management
Brand Equity
New Product Development
Brand Activation
Licensing
Customer / Key Account Management
Trade Marketing
Category Management
International Project Management
FMCG / Food & Near Food
Multi-country and cross-functional leadership

Werdegang

Berufserfahrung von Reto Steiger

  • 1 Jahr, Okt. 2020 - Sep. 2021

    Head of Marketing & Sales

    Orior Management AG

  • 3 Jahre und 1 Monat, Mai 2017 - Mai 2020

    Corporate Consumer Health Manager

    SIGVARIS Management AG

  • 5 Jahre und 2 Monate, Aug. 2011 - Sep. 2016

    Senior Licensing Manager / Business Development

    Mondelēz International (former Kraft Foods)

  • 1 Jahr und 1 Monat, Juli 2010 - Juli 2011

    Manager Marketing (Cadbury Integration)

    Kraft Foods Europe GmbH

  • 2 Jahre und 2 Monate, Mai 2008 - Juni 2010

    Manager Marketing (Project One Europe / Biscuits Integration)

    Kraft Foods Europe GmbH

  • 2 Jahre und 4 Monate, Jan. 2006 - Apr. 2008

    Manager Trade Marketing

    Kraft Foods Schweiz AG

  • 2 Jahre und 1 Monat, Dez. 2003 - Dez. 2005

    Manager Development

    Kraft Foods Schweiz AG

  • 4 Monate, Aug. 2003 - Nov. 2003

    Senior Brand Manager

    Kraft Foods Schweiz AG

  • 2 Jahre und 7 Monate, Jan. 2001 - Juli 2003

    Senior Key Account Manager

    Kraft Foods Schweiz AG

  • 3 Jahre und 2 Monate, Nov. 1997 - Dez. 2000

    Brand Manager / Ass. Brand Manager

    Kraft Foods Schweiz AG

Ausbildung von Reto Steiger

  • 1992 - 1997

    Marketing

    University St. Gallen

Sprachen

  • Deutsch

    Muttersprache

  • Englisch

    Fließend

  • Französisch

    Grundlagen

Interessen

Marketing
New Business Development
Category Management
Food
Travelling
Photography
Sports

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