Robert de Heer

• Served as the initiator and executer of business concept for e-commerce product comparison website (https://www.comparis.ch/preisvergleich); in 4 months from approval board of directors to successful launch . • Served as creator and executer of renewed business case BeneCasa.ch (lead-generation home-seller-leads). • Managed product and business development for property portal, car portal & retail market portal comparis.ch.

• Successful Swiss iPhone-entrepreneur with two paid iPhone-applications: only publisher ever to reach in Apple’s Swiss AppStore three times #1-position in Top Paid apps “Overall”, Top Paid apps “Reference” and Top Paid apps “Finance”. Only publisher with a continuous top position in the categories Top Paid “Reference” and “Finance”

Founder of the new Swiss real estate website home.ch, joint-venture of PubliGroupe and Swisscom. WIthin 9 months of existence, home.ch has reached the #3 position in Switzerland.

Advisor of J3Trust BV, an initiative started with two other MBA-graduates when doing our final thesis. Currently advisor, before head of operations and development, and as such creator of digital media like SwissTrains.ch (“live” visualisation SBB-trains on Google Maps) and Misdaadkaart.nl (largest internet and mobile crime-website in the Netherlands)

Managing director of startup Fantastic Zero (PubliGroupe is shareholder). Update 2010: FZ sold in August to Burda (Glam.com).

• Responsible for general e-business strategy formulation and implementation • Responsible evaluating Online Strategy for business segment Search & Find (Yellow Pages, local.ch) • As teammember in Boston Consulting Group-projectteam, analyzed the Swiss online market and online assets PubliGroupe; provided recommendations to PubliGroupe management and Board of Directors on proposed changes in strategy; executed next steps to implement suggested changes • Acquired and managed start-up Fantastic Zero (Munich,

• Co-created overall strategy of de Volkskrant (“from newspaper to new media organization”) • Introduced several new successful products with international exposure, like MSN Newsbreaker • Set-up strategy and implemented this newspaper’s jobsite VKBanen (ranked top-5 NL-jobsites) • Introduced subscription method Saturday Plus (every day pdf, Saturday home-delivered) • Responsible for being among the first European newspapers available on mobile platforms

• Developed several new high-traffic concepts, like a book-review section (first-ever in the Netherlands), outdoor-trips section • Developed several money-making concepts, like an interactive webshop, sponsorships and online archives

• Created inaugural website for this newspaper • Set-up and lead successful internet editorial desk with half a dozen journalists • Responsible for online overall and communications strategy

• Managed foreign affairs department and economics department • Created inaugural website for this newspaper (and one of the first newspaper-websites in the Netherlands) • Launched world’s first pdf-edition of a newspaper • Build the Dutch first searchable pdf-newspaper archive on cd-rom • Wrote a two-weekly column about the internet • Trained most journalists of this newspaper in using the internet