Sebastiaan Wolzak

Sebastiaan Wolzak

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M.A & M.Sc - Innovation Design Engineering
Creative Technologist
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Employee

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Sebastiaan Wolzak's haves

Sebastiaan Wolzak's wants

Sebastiaan Wolzak's professional experience

  • 1 year
    4 months
    01/2013 - present

    Creative Technologist

    (The company name is only visible to logged-in members.)

  • 4 years
    11 months
    08/2008 - 06/2013

    Consultant

    Design Talents

  • 1 month
    07/2012 - 07/2012

    Design Intern

    Burberry

  • 1 year
    02/2010 - 01/2011

    Researcher

    University of Technology Eindhoven

  • 5 months
    08/2010 - 12/2010

    Design Intern

    VanBerlo - Design Strategy & Product Development

Sebastiaan Wolzak's educational background

  • 03/2012 - 04/2012

    Korea Advanced Institute of Science and Technology

    Service Design/ Industrial Design, Exchange Program

    Revitalising the Seoul Dongdaemun fashion market as fashion capital
  • 10/2011 - 05/2013

    Royal College of Art, London

    Innovation Design Engineering, Master of Arts

    The Innovation Design Engineering (IDE) programme is a leading-edge, creative product development course that involves experimentation, design, engineering and enterprise activities.
  • 10/2011 - 05/2013

    Imperial College, London

    Mechanical Engineering, Master of Science

  • 10/2009 - 05/2011

    University of Technology Eindhoven

    Honors Program, honors bul

    additional program for excellent students
  • 08/2008 - 06/2011

    University of Technology Eindhoven

    Industrial Design, BSc. (cum laude)

Languages spoken by Sebastiaan Wolzak

  • Dutch

    (First language)
  • German

    (First language)
  • English

    (Fluent)
  • Spanish

    (Basic knowledge)

Sebastiaan Wolzak's interests

Sebastiaan Wolzak's portfolio

  • Burberry - Digital Runway Nail Bar

    The Digital Runway Nail Bar invites customers to place a Burberry Nail Polish onto an RFID-enabled platform and choose their skin tone enabling them to virtually experience the selected nail shade.

    Responsible for concept, development, design and implementation.

  • The Burberry Beauty Box Store

    The Burberry Beauty Box, Covent Garden is a new concept store for make-up, fragrance and fashion. Features including the Digital Runway Nail bar, beauty styling and one-to-one appointments. The Beauty Box Bar allows you to mix, match and box your choice of fragrance, accessories, make-up, sunglasses and scarves - as a gift or for yourself.

    Responsible for innovation in the form of interactive nail bar, digital iconic Burberry check LED facade and a digital chandelier and for the content delivery platforms for all in-store video content.

  • SEALEAF - Water Born Agriculture

    SEALEAF is a modular hydroponic floating agricultural system for urban coastal environments that challenges the systems of land use and a culture of global food importation by returning food production to the centre of its consumption. By 2015, a project 340 million people will reside in the worlds 21 megacities, of which 18 are coastal. Feeding these cities against a backdrop of explosive population growth, urbanization, rising sea levels, desertification and a demand for abundance will become a challenge beyond that of our existing infrastructure. However we at SEALEAF believe that while our working urban space decreases and prices can only increase there is still ‘land’ available to us. This land surrounds our cities, is largely under utilized, is cheap and is actually increasing.

  • Burberry Flagship Store, London

    As part of my placement within the architecture department at Burberry, I was involved developing digital customer experience for Burberrys' most advanced and digital Flagship Store at Regent Street London

  • Endura - High Performance Prosthetic Socket

    Client: RioTinto, TeamGB

    Endura is a prosthetic socket developed with and for top athletes (TeamGB) to increase performance and training conditions. The socket features innovation on multiple layers to allows muscle extension and changing physique during intensive training periods.

    Bone Algorithm Technology:
    A strong and open structure for maximum support, ventilation and minimum weight

    Micro Climate Control:
    An integrated liner for optimum temperate control. Drawing excess moisture away form the skin and perspires through a 3 dimensional mesh fabric. Keeping the leg dry and enabling the athlete to train longer.

    Adjustable Support:
    Critical adjustability on the run for maximum comfort is provided through a ratchet tightening mechanism to fine-tune and adjust the socket pressure without the need to stop running

  • Nutri - Contextual Food Computing

    Contextual food computing - Visualizing nutritional values in real-time while preparing your daily meals.

    Many of us are concerned about our weight and we know that the population is getting bigger and that being over weight has an impact on our health. Despite our concerns there is a great disconnection between the desire for a healthy diet and basic nutritional knowledge.

    Nutri is a kitchen system that calculates and visualizes the nutritional value, in homemade meals. The Nutri system is designed around a docking station, which is connected to the cloud,and a series of interconnected kitchen appliances. Providing real-time dietary information about the types and amount of ingredients used.

    Nutri, enables the user to then evaluate and adjust their cooking behavior in accordance to their lifestyle, aiding the user reach their ideal diet and health goals.

  • Super Intimacy - Wearable Technology

    Super Intimacy is based on the idea of humane technology. The T-shirt embodies the personal attitude, which creates a link between identity and fashion. I applied technology that emphasises body language thereby exploiting humans instincts. It exaggerates the posture and addresses our reproductive instincts at the same time. It revives human intuition. Even more than today, fashion becomes an extension of the body, a second skin.

  • Summary

    Throughout my design career and education I have been pushing and challenging conventional structures, ways of thinking and design/engineering education. I believe that innovation is only possible by breaking with the conventional and understanding the bigger picture allowing the best possible implementation of new products, systems and services. Innovation means to be proactive, understanding cross-industry changes and making the ‘new’ become the ‘new conventional’. Creating unique value for customers instead of competing in global and saturated markets. I am working with a project framework in which business, design & technology are interwoven. Each is essential non are sufficient.

    You will employ me if you are searching for an ‘opportunity creator’ who is able to work with multi-disciplinary teams and business partners to develop disruptive but implementable projects and strategies to create unique value for your business and customers.

  • Made in Dongdaemun - Pop up Store

    Made in Dongdaemun: The Designers Kitchen is a concept designed to reduce the fake fashion-industry and revitalise the Dongdaemun fashion market in Seoul by 2015. `it aims to provide a interactive platform for a growing pool of locally educated fashion designers while showcasing talent to a global audience.

    Showcasing korean talent through real time design and manufacturing skills in pali-pali style!
    Creating a unique social connection for the locals and foreigners by koreans in the process of Dongdaemun market.

    The pop-up store is a collapsable structure, mimicking the traditional Korean roof architecture. The store has been designed to balance storage, workspace and customer interaction to optimise the customer experience and allowing the fashion designer to create bespoke and locally made clothing on the spot.

  • Masterarbeit - How Do Relations Influence Des[...]
  • Philips Lumalive - The Thing Inside the Box

    Client: Philips

    Today’s human communication patterns are changing by the influence of technology. The project objective focused on the stimulation of human communication based on the qualities of social network communication, translating digital contacting to a real world situation.

    Based on the communication qualities of social networks, cubes have been developed offering its’ users the opportunity to communicate with a certain distance. By distance is not meant the physical but continual distance. This creates the possibility for individuals to start a basic conversation with strangers without worrying about how to get in contact.

    Every cube contains a creature trapped inside. These creatures try to trigger its owner, the user who is sitting on it, to connect cubes with each other. As a result users can enlarge the cave together so that creatures can interact with each other throughout the connected cubes.

    Due to the connected cubes a physical closeness for communication is created. In the sense of stimulating communication the individual, creatures who are now interacting together, are serving as a basic content to talk about and to get in first contact.

  • Flaex Seat

    Client: BMW

  • Vespa Scissors

    Ever wondered how to steal a flower in style? Imagine sitting on your Vespa driving through a small city in the Tuscany on the way to your girlfriend. At the roadside you see a beautiful flower that you want to bring as gift. The Vespa Scissor is the right product for you! The magnetic scissor will stick to your Vespa-Frame and provide you with a flower knife and a little vase to get your flower home safely as well as your girl happy.

  • Burberry

    I am currently responsible for initial project proposals, concept development, proof of concept and implementation of new and disruptive customer experiences, merging physical and digital experiences. Furthermore, I ensure the quality of delivery across the involved departments and business partners from a prototype delivery point of view.

  • Sealeaf Module
  • Final Sketch
  • SEALEAF - Water Born Agriculture

    SEALEAF is a modular hydroponic floating agricultural system for urban coastal environments that challenges the systems of land use and a culture of global food importation by returning food production to the centre of its consumption. By 2015, a project 340 million people will reside in the worlds 21 megacities, of which 18 are coastal. Feeding these cities against a backdrop of explosive population growth, urbanization, rising sea levels, desertification and a demand for abundance will become a challenge beyond that of our existing infrastructure. However we at SEALEAF believe that while our working urban space decreases and prices can only increase there is still ‘land’ available to us. This land surrounds our cities, is largely under utilized, is cheap and is actually increasing.

  • Nutri - Contextual Food Computing

    Contextual food computing - Visualizing nutritional values in real-time while preparing your daily meals.

    Many of us are concerned about our weight and we know that the population is getting bigger and that being over weight has an impact on our health. Despite our concerns there is a great disconnection between the desire for a healthy diet and basic nutritional knowledge.

    Nutri is a kitchen system that calculates and visualizes the nutritional value, in homemade meals. The Nutri system is designed around a docking station, which is connected to the cloud,and a series of interconnected kitchen appliances. Providing real-time dietary information about the types and amount of ingredients used.

    Nutri, enables the user to then evaluate and adjust their cooking behavior in accordance to their lifestyle, aiding the user reach their ideal diet and health goals.

  • Display Unit

    Interchangeable interface

  • Data-transfer Diagram
  • Additional Project
  • Disruptive Innovation
    The word innovation is often misused for incremental product and system specific performance improvements. I will help your company/clients to take such incremental improvements and turn them into disruptive innovations. Creating new measures within your industry and allow a significant competitive advantages. Why follow the rules, if you can dictate the rules?

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