Virginia Zuloaga

is available. ✅

Inhaberin, Founder & CEO, Brieffin Consulting SL

Madrid, Spanien

Über mich

Navigating the social media landscape has been challenging for introverts like me, especially with many personal brands glowing in the limelight. But who says you can't rock it from behind the scenes? Stepping out of my comfort zone has allowed me to tap into my true potential, integrating my 28 years of customer service and public relations expertise into my current digital skillset, producing meaningful experiences, building powerful bonds, and adding a touch of storytelling to industrial marketing. I founded Brieffin Consulting in 2015, a digital marketing agency supporting B2B industrial companies' online communication journey, amplifying their message while staying true to their values. Blending detailed and big-picture philosophies allow me to navigate the digital frenzy smoothly, providing meaningful results. In 2021, I joined the Future Ready Program at the University of Westminster, helping students enhance their skills and proficiency to maximize their careers.

Fähigkeiten und Kenntnisse

Online Branding
Online Marketing
Social Branding
Social Media
Community Management
Graphic Design
Wordpress
Website
English
Monitoring tools
SEM
SEO
Search engine marketing
Social Media Management Tools
Blogging
Content Especialist
B2B Social Media
Social Networking
Marketing
Web 2.0
Internet
Brand
Content Marketing
Artificial intelligence

Werdegang

Berufserfahrung von Virginia Zuloaga

  • Bis heute 2 Jahre und 11 Monate, seit Juni 2021

    Co-Founder & Digital Marketing Parter

    CreaGeen

    Our startup was conceived with a singular vision - to enhance internal and external communication within businesses and guide them in embracing digital marketing and social media. From establishing a solid online presence to digitizing internal processes, we offer comprehensive solutions that drive innovation and efficiency. My hands-on involvement at CreaGeen fuels my passion for digital transformation and empowers me to support our clients' journey toward embracing the digital future.

  • Bis heute 3 Jahre und 2 Monate, seit März 2021

    Career Mentor | Future Ready Program

    University of Westminster

    As a Career Mentor at the University of Westminster's Future Ready Program, my mission is to guide students in unlocking their potential in the ever-evolving fields of digital marketing and entrepreneurship. I provide a supportive space to understand their aspirations, offering personalized guidance to navigate the digital landscape. Drawing from my experience, I share industry insights, career advice, and aid skill development.

  • Bis heute 6 Jahre und 3 Monate, seit Feb. 2018

    Digital Marketing Consultant

    Refratechnik

    Aiming to boost engagement on Refratechnik Group's social profiles, I diligently implement strategies through well-crafted content and distribution. This, paired with optimizing the Group's pages per each network's best practices, encourages community action. Leveraging my 12+ years of experience, especially with industrial-focused brands, I effectively navigate social media management, marketing, advertising, tracking, and analysis for global brand growth.

  • Bis heute 8 Jahre und 4 Monate, seit Jan. 2016

    Digital Marketing Consultant

    A TEC Production & Services GmbH

    As an independent consultant managing A TEC Group's social media presence, I meticulously plan and curate content across platforms to boost brand awareness and reputation. Utilizing organic social media strategies complemented by targeted AdWords campaigns, I aim to maximize our digital footprint. My primary focus is to elevate A TEC Group's online brand, ensuring engagement and visibility in the digital landscape.

  • Bis heute 9 Jahre, seit Mai 2015

    Founder & CEO

    Brieffin Consulting SL

    In 2012 I embraced the challenge of bringing industrial companies onto the digital landscape. Brieffin was born to disrupt the status quo, transforming from an in-house experiment into a consulting agency for online branding and strategy design. Our commitment led us to grow client engagement and broaden our service portfolio progressively. We continue to innovate, create, and connect, embracing the ever-changing technological landscape.

  • Bis heute 12 Jahre und 4 Monate, seit Jan. 2012

    Digital Marketing Consultant

    Loesche GmbH

    As the Online Branding Consultant & Social Media Manager for LOESCHE Group, I design strategies to elevate the brand globally across various platforms. Collaborating with the Corporate Marketing Department, I devise and implement innovative promotion tactics, fusing creativity and strategy to boost their digital presence and strengthen brand recognition globally.

  • 8 Monate, Okt. 2014 - Mai 2015

    Digital Projects Coordinator, Social Media Manager & Blogger

    MGR Consulting Group

    As a Project Coordinator at MGR Consulting Group, I managed WordPress websites and the social brand image for companies like godehp.com, dehpspa.com, dehptherapeutic.com, otpcc.com, mgrconsultinggroup.com, and doubletreeberkeleymarina.com. This journey also provided me with an outlet for creative expression as an author for MGRBlog.com, enriching my expertise in both project coordination and social media management.

  • 1 Jahr und 2 Monate, Apr. 2007 - Mai 2008

    High School Year Program Coordinator

    EF Education

    As coordinator of the High School Year Abroad Program for EF.com in Madrid, my multitasking professional skills were put to the test: saleswoman, coordinator, tutor, advisor, counselor, listener, parents & young adults support through the process of living in different countries. USA, UK, Ireland, France, Germany, Australia and New Zealand were the focus destinations for high school placements abroad, school enrollment and adaptation with host families.

  • 2 Jahre und 7 Monate, Okt. 2004 - Apr. 2007

    Green Fee Department Coordinator - Marketing Programs

    Golfspain

    As a Sales representative for the Green Fees department and Key member of the commercial team, I was in charge of all the contractual matters with golf clubs, agencies and tour operators for the promotion and sales of special sports and leisure packages. I was also involved in the production of the seasonal Magazine, coordinating the advertising space, packages pricing and the agreements between hotels and golf courses in Spain and Portugal.

  • 2 Jahre und 11 Monate, Nov. 2001 - Sep. 2004

    Office & Exhibitions

    Galeria Juana de Aizpuru

    If you want to learn about Contemporary Art to the fullest, Galeria Juana de Aizpuru is the place to be. For almost three years, I had the chance to work with Juana de Aizpuru and learn about the interesting and sometimes misunderstood world of contemporary art. As her personal assistant, I was a key player in the preparation, coordination, and organization of monthly exhibitions and participation in international art fairs.

  • 2 Jahre und 8 Monate, Mai 1998 - Dez. 2000

    Reservations Manager | Public Relations | Marketing Assistant

    Hotel NH Collection Bogotá WTC

    As the International Reservations Manager, I worked alongside the Sales & Marketing Manager to maximize room occupancy, and actively seek all sales and revenue opportunities to increase the profile of the hotel. While implementing Marketing programs and activities for clients, I developed strong working relationships with all the hotel's customers in order to guarantee a satisfactory experience during their stay.

  • 1 Jahr und 11 Monate, Juni 1996 - Apr. 1998

    Business Center Clerk | Marketing Assistant | Public Relations

    Four Seasons Hotel Casa Medina

    As a Business Center Clerk, I was responsible for welcoming guests and assisting them throughout their stay, while implementing Marketing programs and VIP clients programs as an Assistant to the Marketing & Public Relations Director. Organization and supervision of Events and Meetings were some of the fun responsibilities as it gave me the opportunity to work in close relationship with all the departments, colleagues and hotel managers to ensure guest expectations were met.

Ausbildung von Virginia Zuloaga

  • 5 Monate, März 2014 - Juli 2014

    Technological Competences for Community Managers

    UNED

    HTML, Content Management Systems (CMS), SEO optimization (blogs & websites), Google Analytics, Google Webmaster Tools, Flickr, Adobe Photoshop CS, Digital Video & Multimedia Marketing

  • 1 Monat, Juli 2013 - Juli 2013

    New techniques and tools for SEO

    Camara Oficial de Comercio e Industria de Madrid

    Search Engine Optimization, Google positioning strategy, Social Media Optimization, Google Webmaster Tools, Google Analytics, Google AdWords & Remarketing

  • 7 Monate, Okt. 2012 - Apr. 2013

    Community Management

    UNED

    Social Media Marketing, Community Management, Reports and analytics, Monitoring, SMO, SMM, Digital marketing, Media Plan & KPIs

  • 10 Monate, Sep. 1993 - Juni 1994

    Graphic Design

    Taller 5

  • 3 Jahre und 10 Monate, Sep. 1992 - Juni 1996

    Marketing and Advertising

    Politecnico Grancolombiano

Sprachen

  • Englisch

    Muttersprache

  • Spanisch

    Muttersprache

21 Mio. XING Mitglieder, von A bis Z