Mag. Zhaneta Takhtamysheva

Partnerin, Product Strategy, Moscow, Russia, IntelligentEmo - mobile app development

Moscow, Russische Föderation

Fähigkeiten und Kenntnisse

Global mindset
Strategic Thinking
Intercultural competence
Analytical skills
Small business
Digital Marketing
Mobile Development
FMCG Marketing
Brand management
Business Consulting
International Marketing
Global Brand Management
New Product Development
Start-up

Werdegang

Berufserfahrung von Zhaneta Takhtamysheva

  • Bis heute 7 Jahre und 2 Monate, seit Apr. 2017

    Product Strategy, Moscow, Russia

    IntelligentEmo - mobile app development

  • 3 Jahre, Apr. 2013 - März 2016

    Brand Manager International, Hamburg, Germany

    Henkel AG & Co. KGaA - Schwarzkopf Professional

    international brand strategy development innovation and new product development preparation of international brand launches\relaunches communication development, incl. digital trend analysis and competitor monitoring.

  • 1 Jahr, Mai 2012 - Apr. 2013

    Brand Manager, Moscow, Russia

    Henkel RUS (Beauty Care)

    national brand strategy development strategic coordination of brand launches\relaunche distribution optimization performance analysis and business reviews qualitative and quantitative market analysis supervision of ATL, BTL and PR activities sales forecasts

  • 2 Jahre, Mai 2010 - Apr. 2012

    Jr. Brand Manager International, Duesseldorf, Germany

    Henkel (Schwarzkopf Headquarters - Cosmetics)

    international brand strategy development, preparation of international brand launches\relaunches, communication development, trend analysis and competitor monitoring.

  • 2 Jahre und 4 Monate, Feb. 2008 - Mai 2010

    Jr. Brand Manager, Moscow, Russia

    Henkel - Russia (Schwarzkopf - Cosmetics)

    assistance in brand strategy development operational implementation of product launches/relaunches quantitative and qualitative market analysis coordinating ATL, BTL and PR activities and media planning sales forecasts Note: Started off as Assistant Brand Manager

  • 8 Monate, Feb. 2005 - Sep. 2005

    Assistant Account Manager, Moscow, Russia

    Antz Advertising

    - developed concepts for Trade and Consumer promotions (independently and in teams); planned and successfully executed projects in area of category management, POS development, trade marketing; hired and supervised external agencies, POS producers, etc.

  • 8 Monate, Jan. 2004 - Aug. 2004

    Customer Service (Practical Training), Upland, USA

    Omega Extruding Corp of California

    B2B customer service

  • 7 Monate, Juni 2003 - Dez. 2003

    Store Manager Assistant (Practical Training), Kansas City, USA

    Blockbuster Inc.

    financial reporting, team-shift management, execution of in-store promo activities.

Ausbildung von Zhaneta Takhtamysheva

  • 1 Jahr, Sep. 2010 - Aug. 2011

    Part-time study, concentration - Painting

    Freie Kunstschule Koln (art-studio)

    Subjects: elements of design, color theory, history of art, academic drawing, realistic and abstract painting.

  • 2 Jahre, Okt. 2005 - Sep. 2007

    International Marketing

    FH Giessen-Friedberg, Germany;

    International Strategic Marketing, Marketing Mix, Marketing Research and Country Risk Analysis

  • 2 Jahre und 6 Monate, Dez. 2000 - Mai 2003

    Business Administration

    Truman State University, USA;

    Concentrations: Marketing, Management of Information Systems; Minor: Economics

Sprachen

  • Deutsch

    Gut

  • Englisch

    Fließend

  • Russisch

    Muttersprache

  • Französisch

    Grundlagen

  • Chinesisch

    Grundlagen

Interessen

Professional: new product development
strategic and operational marketing
intercultural communication
cosmetic products
fashion products
Private: painting
languages
meditation
music writing

21 Mio. XING Mitglieder, von A bis Z