Krish Uniyal

Managing overall P&L for Tech Parks and Sold Malls vertical, Marketing Strategy, Digital Initiatives, Events, Tie Ups and Partnerships, Team Mgt, Project Mgt, Community Outreach, IP's, Loyalty, Brand Mgt, Media, PR etc.

Designing and implementing marketing strategies/ campaigns (digital & social media, ATL & BTL) across geographies and sectors. Implementing thought leadership, brand building and brand positioning. Managing P&L, cross functional teams; Reporting to senior management and stakeholders. Managing relations with clients, partners, stakeholders, vendors and external agencies.

Managing marketing projects across AMERICAS, APAC and EMEA from global headquarter in Germany. Monitored campaigns’ performance against objectives at global, regional and country level. Coordinating with country boards for campaign/ content designing, localization and implementation. Conducting competitive studies to gain market insights and provided recommendations. Managed marketing agencies for program development and deployment.

Developing and implemented annual marketing plans and budgets. Managing business growth, brand communication and PR programs across channels. Managing PR efforts across TV, print and digital platforms as well as in industry forums. Managing relations with clients; developing bilateral business partnerships and alliances.

Conducted competitive and consumer behaviour studies at global scale. Created country-specific market intelligence reports on business environment. Conducted research and prepared analytical reports on current trends/ happenings Created periodic newsletters for top executives and country heads.

Sales & Marketing, Human Resources, Business Communication, Financial Management, Information Technology, Operations Management, Economics, Consumer Behaviour

Sales & Marketing, Human Resources, Business Communication, Financial Management, Information Technology, Operations Management, Economics, Consumer Behaviour