Sergey Levkov
Bis 2023, Senior Product Manager, TourRadar GmbH
Düsseldorf, Deutschland
Über mich
I'm an experienced and driven Technical Product Manager with over 7 years of proven track record in the retail, e-commerce and advertising industry. I have successfully managed multi-million user projects from conception to fruition. I'm able to coordinate projects, build strategies, and work collaboratively with designers, engineers, and stakeholders to ensure the timely and budget-friendly completion of a project.
Werdegang
Berufserfahrung von Sergey Levkov
9 Monate, Feb. 2023 - Okt. 2023
Senior Product Manager
TourRadar GmbH
TourRadar is a Marketplace for organized multi-day adventure tours. My responsibility is to lead B2B Tour Distribution API and Affiliates within a company. I lead 1 developer and 2 Technical Account managers in all phases of the custom product solution delivery. Results Came up with the automated process of traffic quality inspection for affiliate partners, which helped to reduce the fraud rate down to 7% (from 11% of total traffic)
2 Jahre und 4 Monate, Okt. 2020 - Jan. 2023
Senior Product Manager
Compado GmbH
Compado is one of the biggest affiliate publishers in Germany and the remote-first company. My responsibility is to lead Tracking and Data topics within a company. I lead three developers and 1 data engineer in all phases of the custom product solution delivery. Invented and checked 13 hypotheses with a total uplift in terms of revenue of 17% (A/B tested) Lowered time to run new partner from 17,43 to 10,3 hours Decreased the cost of traffic by 9% by optimising the booking process of advertising
1 Jahr und 6 Monate, Apr. 2019 - Sep. 2020
Head of Product Development
CityAds Media
CityAds Media is an international CPA platform with 5 offices across the world and 8000+ advertisers and 150 000+ publishers. I had formulated a product strategy and implemented the "product" approach to the development and the continuous improvement of the platform. I Lead team of 24 developers, engineers, product and design professionals in all phases of the custom product solutions delivery
2 Jahre und 8 Monate, Sep. 2016 - Apr. 2019
Head of Product
Sport-Marafon LLC
Sport-Marafon is one of the best outdoor retail shops in Russia. It has an ecommerce platform with 1 mln+ visitors monthly. I have made a new website from scratch to the launch that brought a new wave of the company growth (40% Y2Y)
3 Jahre und 6 Monate, Nov. 2015 - Apr. 2019
Online Marketing Manager
Sport-Marafon LLC
Analyze campaign efficiency & customer behavior data to report on the existing initiatives Identify new profitable opportunities for targeting and segmentation Responsible for the end-to-end process of sending out emails, sms, push: updating the content plan, manage the design and templates, run campaigns Execute triggered and transactional email campaigns Run A/B tests and optimisation strategies to improve the email performance Own relationship with 3rd party vendors and platforms
2 Monate, Aug. 2014 - Sep. 2014
Project Manager
Rockwool
Lead Search engine optimization (via an agency). I was responsible for five sites of the company from different countries: Russia, Belarus, Ukraine. Results: Organic traffic growth +1340% Define, measure and improve growth rates, usage and retention metrics of web-site Email marketing (content strategy, determine emailing platform)
1 Jahr und 9 Monate, Nov. 2012 - Juli 2014
Online Marketing Manager
Alpindustria
Google Analytics (TGM, UTM, reports format, set up all e-commerce reports in company), SEO (technical update of the site) Email marketing (as a product manager and a strategist), Google adwords (and Yandex direct), SMM (manage all social activities in Facebook, Instagram, Vkontakte) UX (cart, filter, search) Content Marketing (blog chief editor, articles author, handling outsource authors)
3 Jahre und 5 Monate, Juli 2009 - Nov. 2012
Sales Manager
Alpindustria
Supports customers by responding to product and service questions, general inquiries and customer feedback. Processes purchase, service and return transactions. Identifies, research, and resolve customer issues.
9 Monate, Nov. 2008 - Juli 2009
Brand Manager
Alpindustria
Worked closely with outdoor manufacturers brands: Snow Peak, Camp, Lowe Alpine Responsible for driving assigned store’s sales and profit. Meet sales goals, drive full-price sales. Develop and execute annual brand marketing plans (consumer, trade, and advertising) in an effort to deliver or exceed stated volume objectives. Monitor in-market results and make adjustments whenever needed and possible Analyze sales and consumer data, inclusive of competitive and category, which lead to actionable insights
3 Jahre und 1 Monat, Nov. 2005 - Nov. 2008
Sales Consultant
Alpindustria
Supports customers by responding to product and service questions, general inquiries and customer feedback. Processes purchase, service and return transactions. Identifies, research, and resolve customer issues.
Ausbildung von Sergey Levkov
5 Jahre, Sep. 2003 - Aug. 2008
Technical Information
Moscow State University of Instrument Engineering and Computer Sciences (MGUPI)
Engineer Technologist - Ceramics Design Activities and Social Rock Climbing Team
Sprachen
Englisch
Fließend
Deutsch
Grundlagen
Russisch
Muttersprache