René Holler
Angestellt, Senior Manager for Global GTM Strategy, Siemens Healthineers
Forchheim, Deutschland
Werdegang
Berufserfahrung von René Holler
Bis heute 1 Jahr und 9 Monate, seit Aug. 2022
Senior Manager for Global GTM Strategy
Siemens Healthineers
• Project Lead to develop and transform the Go-To-Market strategy for a successful market introduction of SaaS platforms (AI-Rad Companion, syngo Virtual Cockpit, teamplay platform) • Establish profitable and sustainable business via downstream solution excellence • Drive global sales initiatives and cross-functional activities based on market conditions and customer feedback
Bis heute 4 Jahre und 7 Monate, seit Okt. 2019
Gastdozent | Master in Health and Medical Management
Friedrich-Alexander Universität Erlangen-Nürnberg
Conducting Medical Technology Business: • Latest Technology Trends • Emerging Markets • Emerging Countries • Risks & Opportunities • Business & Investment Strategies
Bis heute 18 Jahre und 9 Monate, seit Aug. 2005
Gründer, Geschäftsführer
flame.design GbR
• Execute strategy consulting for small/medium enterprises and public sector • Concept development and programming of customer centric IT solutions
3 Jahre und 5 Monate, März 2019 - Juli 2022
Marketing Strategy Lead
Siemens Healthineers
• Established global thought leadership marketing strategy for Value Partnerships from Siemens Healthineers with budget responsibility • Engineered KPI-based attribution model to enable value-based portfolio marketing • Implemented marketing strategy for healthcare consulting portfolio • Developed assets for internal and external channels to drive growth and awareness • Pioneered content roadmap for social media activities for customers, executive management and talent acquisition
2 Jahre und 2 Monate, Jan. 2017 - Feb. 2019
Senior Global Competition Manager
Siemens Healthineers
• Executed competitive portfolio analysis & strategy consulting for senior management • Established company-wide framework for competitive intelligence with KPI models of over 40 competitors for strategic business evaluation • Increased global market-leading position of urology systems portfolio to 40% market share with customer NPS of >90%
2 Jahre und 1 Monat, Dez. 2014 - Dez. 2016
Zone Business Lead Manager for Maghreb & West Africa
Siemens Healthineers
• Spearheaded business management for X-ray products in Maghreb region (Morocco, Algeria, Tunisia) and French-speaking African countries • Transformed Go-to-Market strategy with distributors to realize sustainable business growth from 0.5 to 5m EUR within 2 years • Established harmonized cost structures for entire region to increasing sales margin
3 Jahre und 8 Monate, Apr. 2011 - Nov. 2014
Global Marketing Manager Radiology
Siemens Healthineers
• Drove & executed outbound marketing of M2/M3 radiography segment • Pioneered product launch & support of go-to-market strategy for x-ray products • Transformed product positioning & CRM communication adapted to key growth markets
1 Jahr und 8 Monate, Aug. 2009 - März 2011
Working student
Siemens Healthineers
• Created and implemented marketing material and sales trainings • Pioneered programming of tools for competitive analyses • Implemented evaluation of dose protocols from CT scanners
• Engineered 3D design & rendering for clinical products, • Developed cross-platform applications in Adobe Flash, (X)HTML, PHP, and SQL
Ausbildung von René Holler
3 Jahre und 6 Monate, Okt. 2007 - März 2011
Mechanical Engineering
Georg-Simon-Ohm Hochschule Nürnberg
Production Processes & Quality management
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Französisch
Fließend
Spanisch
Grundlagen