Sophie Descarréga

Angestellt, Head of Business Development EMEA, Red Dog Networks, Inc.

Bordeaux, Frankreich

Fähigkeiten und Kenntnisse

Omnichannel
Omnichannel Retail
Digital Wallet
Mobile Wallet
Retail
Lebensmitteleinzelhandel
FMCG
CPG
Konsumgüterindustrie
Payment-Lösungen
Couponing
Multi Channel Couponing
Mobile Marketing
Digital Commerce
Digital Business Development
New Media
Online-Medien
POS-Lösungen
Inbound Marketing

Werdegang

Berufserfahrung von Sophie Descarréga

  • Bis heute 9 Jahre und 4 Monate, seit 2015

    Head of Business Development EMEA

    Red Dog Networks, Inc.

    Building A All-Digital Multi-Tender Payment and OmniChannel Advertising Network. RedDog Network solution is the «connective technology» that facilitates true Omnichannel Retailing to occur. We enable Retailers & Brands to target the right offer to the right person, at the right time through the right channe “Close the Loop” between online/mobile promotions and in-store conversions, with real-time POS processing and Online-to-Offline analytics. >> A "True Digital Wallet" !

  • 2013 - 2014

    Head of Digital Communication / Mobile Marketing - International

    Unitag

    Unitag Mobile Marketing Solutions - Offline to Online (O2O) All-in-one plattform to easily create, customize, monitor and control any Mobile Marketing Campaign and give a digital dimension to any communication material to connect with customers.

  • 2010 - 2012

    New Media Product Manager

    acardo group AG - acardo open wallet GmbH

    Conception, Strategy, Development, Budget Controlling and Management for Mobile & Web Solutions (B2B/B2C)

  • 2008 - 2010

    Marketing Project Manager In-Store/Print

    acardo group AG - acardo Media GmbH

    Creation and development of new «Print/In-store» media services for FMCG brands and retailers

  • 2006 - 2008

    Business Development Manager

    acardo group AG

    Marketing & Innovations Project Management, International Development

  • 2005 - 2005

    Junior Product Manager - Brand Coraya

    IFM EUROPE GmbH - Seafood Division SOPARIND BONGRAIN

    Brand Development, Strengthening of the Portfolio Positioning as “Healthy Snack Products” on the German market

  • 2004 - 2004

    Export & Marketing Assistant

    FAVOLS SAS (formerly subsidiary of the MATERNE-BOIN group)

    Business and Marketing Development on International Markets

Ausbildung von Sophie Descarréga

  • 6 Monate, Sep. 2005 - Feb. 2006

    En partenariat avec l'entreprise allemande acardo technologies AG (Dortmund,All)

    Thèse professionnelle

    "Stratégie de pénétration du marché européen pour l'innovation technologique 'Check-out Couponing' " - BEM Bordeaux Management School - EBP International

  • 3 Jahre und 10 Monate, Sep. 2002 - Juni 2006

    Programme franco-allemand - Alternance semestrielle BEM Bordeaux / FH Münster

    BEM Bordeaux Management School - EBP International

    Double Diplôme visé, BAC+4 - Marketing, Commerce et Management international

  • 1 Monat, Juni 2000 - Juni 2000

    Lycée Georges Leygues

    Villeneuve-sur-Lot

Sprachen

  • Deutsch

    Fließend

  • Englisch

    Fließend

  • Spanisch

    Grundlagen

  • Französisch

    Muttersprache

  • Italienisch

    Grundlagen

Interessen

Mobile Marketing
Digital Sales Promotion Management
POS Marketing
Web-to-Store
FMCG
Consumer Brands
Retail
Web 2.0
Digital Marketing
Project Management
Social Media
New Technologies
Wine & Cooking
Travelling
Home deco & painting
France
Germany
Expatriates

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