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Marketing Technologies Business Product Owner : Marketing Automation

Marketing Technologies Business Product Owner : Marketing Automation

Marketing Technologies Business Product Owner : Marketing Automation

Marketing Technologies Business Product Owner : Marketing Automation

Roche

Pharmazeutische Produkte, Arzneimittel

Basel

  • Art der Beschäftigung: Vollzeit
  • 100.000 CHF – 143.500 CHF (von XING geschätzt)
  • Vor Ort
  • Zu den Ersten gehören

Marketing Technologies Business Product Owner : Marketing Automation

Über diesen Job

JOB DESCRIPTION

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

Are you a MarTech expert who thrives on turning complex business visions into tangible digital reality?

At Roche, we are building a harmonized, world-class customer engagement ecosystem. As our MarTech Product Owner for Marketing Automation , you will be the heartbeat of an Agile Release Train (ART). You will sit at the intersection of business strategy and technical execution, translating the "Big Picture" roadmap into high-impact user stories that empower our global affiliates and enhance the lives of patients worldwide.

Marketing Automation is a priority capability for Roche, enabling consistent, compliant, and data-driven engagement across channels. It supports the timely delivery of accurate, approved content to healthcare professionals and stakeholders, while maintaining strict adherence to regulatory and governance requirements. As a core platform, marketing automation enhances operational efficiency, insight generation, and cross-functional alignment, helping ensure communications are relevant, measurable, and aligned with the organisation’s commitment to ethical communication and patient wellbeing.

The Opportunity

  • Execute the Roadmap: Translate global marketing strategy features into well-defined user stories and prioritized backlogs that drive value across the enterprise.

  • Lead the ART: Act as the primary business SME within the Agile Release Train, collaborating with Roche Digital Technologies (IT) and external vendors to ensure flawless product delivery.

  • Champion Innovation: Proactively identify opportunities for AI and automation to evolve our "Marketing Strategy" capabilities.

  • Drive Adoption: Own the end-to-end lifecycle of your product—from initial process design and SOP creation to global roll-out, training, and KPI tracking.

  • Global Collaboration: Work across boundaries to align with Solution Owners, ensuring your product integrates seamlessly into the wider Roche MarTech ecosystem.

Who you are

You are a "VACC" leader (Visionary, Architect, Catalyst, Coach) who is comfortable navigating a decentralized, global environment. You know how to synthesize complex technical topics into compelling narratives.

  • Industry Core: 5+ years of experience in Pharma/Biotech with deep expertise in Marketing Strategy domains.

  • Transformation Track Record: 5+ years in large-scale, international technology transformations.

  • Agile Expertise: Proven experience as a Product Owner in Scaled Agile (SAFe) or DevOps environments.

  • Platform Fluency: Hands-on experience with CRM and Marketing Automation ecosystems (e.g., Salesforce Marketing Cloud, Adobe, Veeva).

  • Lean Mindset: Expertise in applying Lean methodologies (Six Sigma/Kaizen) to optimize business processes.

  • Communication: Exceptional English skills with the ability to facilitate difficult conversations and build trust with diverse stakeholders.

  • Education: University degree required (MBA or related graduate degree is a plus).

  • Travel: Ability to travel globally ~20% of the time.

Ready for the next step? We look forward to hearing from you. Apply now to discover this exciting opportunity!

Who we are

A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

Let’s build a healthier future, together.

Roche is an Equal Opportunity Employer.

Gehalts-Prognose

Unternehmens-Details

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Roche

Pharmazeutische Produkte, Arzneimittel

10.001 oder mehr Mitarbeitende

Basel, Schweiz

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