Responsibilities

As a Product Marketing Manager, you will lead go-to-market for advertising solutions in DACH. Sitting as part of the Product Solutions & Operations (PSO) team, you will collaborate closely with our biggest clients, in-market sales, headquarter product and European product marketing teams in a high growth environment. An ability to self-motivate, prioritise and influence partners and clients are key skills. As the successful candidate, you must have experience working in digital performance marketing, ideally in a product marketing role. Responsibilities: - Own TikTok's branding products GTM strategies and grow revenue & product adoption in DACH, with a focus on CPG / Beauty, Media & Entertainment and Commerce - Become the in-market product expert by partnering closely with sales team and their biggest clients to deeply understand customer pain points, product needs and business requirements - Ensure a market- and client-first approach by working closely with our biggest advertisers and help increase product adoptions, identify blockers and growth opportunities - Act as the voice of the market in product, synthesise market insights and collaborate with product and global/regional teams to identify solutions - Collaborate with XFN teams on product GTM and adoption strategies which would include narratives, solutions packages, best practices and product recommendations - Develop sales education strategy and partner closely with subject matter experts in the sales org to ensure a high standard of product knowledge

Qualifications

Minimum Qualifications: - 5+ years experience working within media in marketing, ideally in a product marketing capacity - Expertise in media sales and performance marketing (specifically paid social media) - Strong knowledge of the German market and media ecosystem - Excellent communication, presentation and analytical skills - Customer service orientation and experience working in a client facing capacity - A commercial mindset with a history of delivering against stretching performance goals. - A fast learner with a good sense of judgment and original thinking. Ability to thrive in ambiguity and adjust quickly to change. Preferred Qualifications: - Industry expertise in Travel, Auto or Finance

Job Information