We are looking for an experienced CRM Manager (m/f/d) to take our customer engagement and loyalty to the next level. In this key role, you will design and manage innovative CRM campaigns for our players, focusing on personalized communication, long-term relationships, and maximizing customer lifetime value.

• Develop and implement targeted CRM campaigns across multiple channels (email, SMS, push notifications, onsite).
• Manage automated customer journeys to ensure timely and relevant communication.
• Analyze data and monitor key KPIs (e.g. retention, churn, conversion) to continuously optimize campaigns.
• Collaborate closely with Data, Marketing, Product, and Support teams to deliver a seamless customer experience.
• Monitor market trends and competitors to drive innovative and competitive CRM strategies.

• Several years of professional experience in CRM, ideally within the iGaming / online sports betting industry
• Strong hands-on knowledge of CRM platforms, segmentation methodologies, and marketing automation
• Solid analytical skills, with experience in A/B testing and campaign performance measurement
• Fluent in German and English; additional languages are a plus
• Creative, structured, and proactive team player with excellent communication skills

• General conditions: Flexible working time models, hybrid work model, competitive salary
• Advanced training & career: High degree of personal responsibility, diverse development opportunities throughout the entire group of companies
• Team & Community: Open door attitude, friendly corporate culture, staff events, departmental events
• Exclusive offers: Local offers and a great office location